Twitter Could Have Been A Protocol

The logic goes something like this:

  • Twitter is gaining widespread global adoption
  • Twitter has an open API that is easy to develop
  • Lots of apps are starting to use Twitter as a default ‘social exhaust’ system
  • Tweets are a highly structured atomic unit
  • Tweets can carry a link, meaning that almost any volume/format of information can be included in that atomic unit
  • Unlike HTTP, Twitter is accessible to end users without techincal backgrounds.
  • Tweets can be both public and private, allowing for different levels of ‘read’ permissions.
  • Therefor, Twitter is a likely candidate to become a sort default communications protocol, where content is generated and consumed primarily by other applications but “piped” through Twitter.

They actually built it.

They had an experimental project called ‘annotations’ where you could attach 1k of json to each tweet, like a DIY microformat.

I got onto the beta and created a prototype twitter client which you could attach mini ‘apps’ to tweets based on the payload type, e.g. you could tweet out a poll, or an inviation to play a game or a job advert or whatever, and you could attach your own app as a listener.

The plug was pulled around the same time the 3rd party apps were shut down.

.. I remember reading a lot of articles about Twitter’s “platform vs. protocol” future around 2010. But the writing was on the wall when Dick Costello (former COO) took over – he and the board saw the platform path as more profitable. It was around this time they restricted API access too.

Such a shame, but who knows if Twitter would still exist if they had tried the protocol route.

Inside Donald Trump’s Last Stand: An Anxious Nominee Seeks Assurance

Donald J. Trump is not sleeping much these days.

Aboard his gold-plated jumbo jet, the Republican nominee does not like to rest or be alone with his thoughts, insisting that aides stay up and keep talking to him. He prefers the soothing, whispery voice of his son-in-law.

He requires constant assurance that his candidacy is on track.

.. And he is struggling to suppress his bottomless need for attention.

.. Aides to Mr. Trump have finally wrested away the Twitter account that he used to colorfully — and often counterproductively — savage his rivals. But offline, Mr. Trump still privately muses about all of the ways he will punish his enemies after Election Day, including a threat to fund a “super PAC” with vengeance as its core mission.

.. she discouraged the campaign from promoting the ad in news releases, fearing that her high-profile association with the campaign would damage the businesses that bear her name.

.. Advisers cut loose from the campaign months ago, like Corey Lewandowski, still talk to the candidate frequently, offering advice that sometimes clashes with that of the current leadership team.

.. Mr. Trump, who does not use a computer, rails against the campaign’s expenditure of tens of millions on digital ads, skeptical that spots he never sees could have any effect.

.. His aides outlined 15 bullet points for him to deliver during an Oct. 22 speech in Gettysburg, Pa., to focus voters on a new theme of cleaning up government

.. And over the firm objections of his top advisers, he insisted on using the occasion to issue a remarkable threat: that he would sue all of the women who had gone public with the accusations.

.. And over the firm objections of his top advisers, he insisted on using the occasion to issue a remarkable threat: that he would sue all of the women who had gone public with the accusations.

.. The speech was roundly criticized and seemed strikingly out of place on such sacred and historic ground. “The Grievanceburg Address,” one journalist deemed it.

.. Then came an astonishing development. On Oct. 28, the director of the F.B.I., James B. Comey, announced that his agency would review newly discovered emails potentially pertinent to its investigation of Mrs. Clinton’s private server.

.. To the assembled men sitting in white leather seats, the answer was simple: It could turn the election around.

But they insisted that to truly exploit it, Mr. Trump needed to do something he had been incapable of in the past: strictly follow instructions, let a story unfold on its own and resist the urge to endlessly bludgeon his rival.

.. Several advisers warned him that he risked becoming like a wild animal chasing its prey so zealously that it raced over a cliff — a reminder that he could pursue his grievances and his eagerness to fling insults, but that the cost would be a plunge into an electoral abyss.

.. Taking away Twitter turned out to be an essential move by his press team, which deprived him of a previously unfiltered channel for his aggressions.

.. as his plane idled on the tarmac in Miami, Mr. Trump spotted Air Force One outside his window. As he glowered at the larger plane, he told Ms. Hicks, his spokeswoman, to jot down a proposed tweet about President Obama, who was campaigning nearby for Mrs. Clinton.

.. Mr. Bannon, his rumpled campaign chief and a calming presence to the candidate, tried a different approach: appealing to Mr. Trump’s ego and competitive side by suggesting that the Clintons were looking to rattle him.

“They want to get inside your head,” Mr. Bannon told him. “It’s a trap.”

.. But he finally gave in when he saw the crowd reaction. And at a rally in Pensacola last week he noted with a smile that even Frank Sinatra disliked one of his biggest songs, “My Way.”

.. But he finally gave in when he saw the crowd reaction. And at a rally in Pensacola last week he noted with a smile that even Frank Sinatra disliked one of his biggest songs, “My Way.”