Typography: Sans Serif Fonts of London Underground

“Not only did the inconsistency in typefaces everywhere look a bit haphazard, but it also served as a permanent and unwelcome reminder of the Underground’s origins as a number of smaller rivals,” Bull writes. “When the typefaces were bad, Pick also noted, they genuinely adversely affected passenger’s journeys and that was bad for both commuter and company.”

.. Type experts at the time didn’t think much of Sans Serif, although examples can be traced back to ancient Greece and Rome. It took Johnston’s painstaking work to thrust it into the forefront of contemporary design sensibilities, and eventually helped define what we now consider “modern.

How Cities Use Design to Drive Homeless People Away

The point is that it’s easy to imagine a non-skateboarder walking by skateboard deterrents every day and taking no notice of them at all, remaining entirely unaware of the social role of these devices. Such a person would be oblivious to the power relations at work in their surrounding environment. These dynamics are especially important in the case of homelessness.

Heidegger’s Marketing Secrets: What German Philosophers Know About Selling TVs

In an example that has become Lego lore, Red found an 11-year-old German boy whose most prized possession was a pair of skateboarding shoes worn down in such a way that it was obvious to his fellow skateboarders that he had mastered a specific trick.

Those were the kids Lego should be courting, Red argued, and they didn’t want easy Lego sets, they wanted hard ones.

.. Most of these firms were founded by product designers, and the focus, ultimately, is on the product. Red’s human scientists claim to be doing something at once more rigorous and more subtle. They take questions about sales figures and product lines and reconfigure them into questions about “worlds,” the context in which people unthinkingly live their everyday lives. This, they argue, is what Heidegger would have done. The idea is that examining the beliefs and unconscious biases that people have about modernity, or masculinity, or domesticity, or death will eventually yield profitable insights for food and beverage companies, or kitchen appliance makers, or financial advisers peddling annuities.

.. Red also found that the final decision on a TV purchase was usually made by the woman of the house. “When women decide, they see it as furniture,” Madsbjerg says. “What’s important to them in the situation is that ‘it should fit into my home, and it should fit as much as my couch and my books and whatever I have in my home.’ ” This idea, that TVs are furniture, not electronics, proved a breakthrough, guiding a series of design decisions at Samsung—a move toward subtler lighting and more tactile finishes that would make televisions blend in rather than stick out

RESTful API Design: Teach a Dog to REST

While many claim REST has arrived, many APIs in the wild exhibit arbitrary, productivity-killing deviations from true REST. In this presentation, I start with a typical poorly-designed API and iterate it into a well-behaved RESTful API. Check out the presentation (with audio!) below for rules and advice on how to do REST right, including handling complex variations, pagination and API versioning.