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1940[edit]

• “No Third Term” – 1940 U.S. presidential campaign slogan of Wendell L. Willkie
• “No Fourth Term Either” – Wendell Willkie
• “Roosevelt for Ex-President” – 1940 U.S. presidential campaign slogan of Wendell Willkie
• “There’s No Indispensable Man” – 1940 U.S. presidential campaign slogan of Wendell L. Willkie
• “We Want Willkie” – 1940 U.S. presidential campaign slogan of Wendell L. Willkie
• “Win with Willkie” – 1940 U.S. presidential campaign slogan of Wendell L. Willkie
• “Better A Third Termer than a Third Rater” – 1940 U.S. presidential campaign slogan of Franklin D. Roosevelt
• “I Want Roosevelt Again!” – Franklin Roosevelt
• “Willkie for the Millionaires, Roosevelt for the Millions” – Franklin Roosevelt
• “Carry on with Roosevelt” – Franklin Roosevelt

1944[edit]

• “Don’t swap horses in midstream” – 1944 U.S. presidential campaign slogan of Franklin Roosevelt. The slogan was also used by Abraham Lincoln in the 1864 election.
• “We are going to win this war and the peace that follows” – 1944 campaign slogan in the midst of World War II by Democratic president Franklin D. Roosevelt
• “Dewey or don’t we” – Thomas E. Dewey

1948[edit]

	“I’m Just Wild About Harry” MENU 0:00 Instrumental version of “I’m Just Wild About Harry” recorded May 17, 1922. Duration 3:54.
Problems playing this file? See media help.

• “I’m just wild about Harry” – 1948 U.S. presidential slogan of Harry S. Truman, taken from a 1921 popular song title written by Noble Sissle and Eubie Blake
• “Pour it on ’em, Harry!” – 1948 U.S. presidential campaign slogan of Harry S. Truman
• “Give Em Hell, Harry!” – Harry Truman (After a man shouted it during one of his whistle stop railroad tours)
• “Dew it with Dewey” – Thomas E. Dewey
• “Win with Dewey” – Thomas E. Dewey
• “Get in the fight for states’ rights – Strom Thurmond
• “Work with Wallace” – Henry A. Wallace
• “Work for Peace” – Henry A. Wallace

1952[edit]

• “I like Ike” – 1952 U.S presidential campaign slogan of Dwight D. Eisenhower
• “All the Way With Adlai” – Adlai Stevenson
• “Forward with Stevenson-Sparkman” – Adlai Stevenson and John Sparkman

1956[edit]

• “I still like Ike” – 1956 U.S presidential campaign slogan of Dwight D. Eisenhower
• “Peace and Prosperity” – 1956 U.S. presidential campaign slogan of Dwight D. Eisenhower
• “Adlai and Estes – The Bestest” – Adlai Stevenson and Estes Kefauver
• “The Winning Team” – Adlai Stevenson and Estes Kefauver

1960[edit]

• “A time for greatness 1960” – U.S. presidential campaign theme of John F. Kennedy (Kennedy also used “We Can Do Better” and “Leadership for the 60s”).
• “For the future” – Richard Nixon

1964[edit]

• “All the way with LBJ” – 1964 U.S. presidential campaign slogan of Lyndon B. Johnson
• “In Your Heart, You Know He’s Right” – 1964 U.S. presidential campaign slogan of Barry Goldwater
• “In Your Guts, You Know He’s Nuts” – 1964 U.S. presidential campaign slogan of Lyndon B. Johnson supporters, answering Goldwater’s slogan

1968[edit]

• “Some People Talk Change, Others Cause It” – Hubert Humphrey, 1968
• “This time, vote like your whole world depended on it” – (1968) slogan of Richard Nixon,
• “To Begin Anew…” – Eugene McCarthy 1968^[13]
• “Nixon’s the One” – Richard M. Nixon, 1968

1972[edit]

• “Nixon Now” – Richard M. Nixon, 1972^[14] (also, “Nixon Now, More than Ever”)
• “Come home, America” – George McGovern, 1972^[15]
• “Acid, Amnesty, and Abortion for All” – 1972 anti-Democratic Party slogan, from a statement made to reporter Bob Novak by Missouri Senator Thomas F. Eagleton (as related in Novak’s 2007 memoir, Prince of Darkness)
• “Dick Nixon Before He Dicks You” – Popular anti-Nixon slogan, 1972^[16]
• “They can’t lick our Dick” – Popular campaign slogan for Nixon supporters^[17]
• “Don’t change Dicks in the midst of a screw, vote for Nixon in ’72” – Popular campaign slogan for Nixon supporters^[17]
• “Unbought and Unbossed” – official campaign slogan for Shirley Chisolm

1976[edit]

• “He’s making us proud again” – Gerald Ford
• “Not Just Peanuts” – Jimmy Carter^[4]
• “A Leader, for a Change” (also “Leaders, for a Change”) – Jimmy Carter
• “Why not the Best?” – Jimmy Carter
• “Peaches And Cream” – Jimmy Carter (from Georgia) and running mate Walter Mondale (from Minnesota)

1980[edit]

• “Are You Better Off Than You Were Four Years Ago?” – Ronald Reagan
• “Let’s Make America Great Again” – Ronald Reagan^[18]
• “A Tested and Trustworthy Team” – Jimmy Carter and Walter Mondale

1984[edit]

• “It’s Morning Again in America” – Ronald Reagan
• “For New Leadership” (also “America Needs New Leadership”) – Walter Mondale
• “Where’s the beef?” – Walter Mondale. An advertising slogan used by the restaurant chain Wendy’s to imply that its competitors served sandwiches with relatively small contents of beef. Used by Mondale to imply that the program policies of rival candidate Gary Hart lacked actual substance.

1988[edit]

• “A Leader for America” – Robert J. Dole
• “Kinder, Gentler Nation” – George H. W. Bush^[4]
• Thousand Points of Light – George H. W. Bush
• “Read My Lips, No New Taxes” – George Herbert Walker Bush
• “On Your Side” – Michael Dukakis
• “Keep Hope Alive” – Jessie Jackson

1992[edit]

• “For People, for a Change” – 1992 U.S. presidential campaign slogan of Bill Clinton
• “It’s Time to Change America” – a theme of the 1992 U.S. presidential campaign of Bill Clinton
• “Putting People First” – 1992 U.S. presidential campaign slogan of Bill Clinton
• “It’s the economy, stupid” – originally intended for an internal audience, it became the de facto slogan for the Bill Clinton campaign
• “Stand by the President” – George H. W. Bush
• “A Proud Tradition” – George H. W. Bush
• “Don’t Change the Team in the Middle of the Stream” – George H. W. Bush and Dan Quayle
• “America First” – Pat Buchanan
• “Down with King George” – Pat Buchanan, in reference to Bush
• “Send Bush a Message” – Pat Buchanan
• “Conservative of the Heart” – Pat Buchanan
• “A Voice for the Voiceless” – Pat Buchanan
• “Ross for Boss” – Ross Perot
• “I’m Ross, and you’re the Boss!” – Ross Perot
• “Leadership for a Change – Ross Perot

1996[edit]

• “Building a bridge to the twenty-first century” – Bill Clinton
• “Bob Dole. A Better Man. For a Better America.” or “The Better Man for a Better America” – Bob Dole
• “Go Pat Go” – Pat Buchanan

2000–present[edit]

2000[edit]

• “Leadership for the New Millennium” – Al Gore presidential campaign
• “Prosperity and Progress” – alternative slogan of the Al Gore presidential campaign
• “Compassionate Conservatism” – George W. Bush presidential campaign
• “Reformer with Results” – George W. Bush presidential campaign

2004[edit]

• “A Safer World and a More Hopeful America” – George W. Bush presidential campaign
• “A Stronger America” – John Kerry 2004
• “Let America Be America Again” – John Kerry presidential campaign alternative slogan
• “Dean for America” – Howard Dean campaign slogan
• “Pyaah!” – Howard Dean campaign slogan

2008[edit]

• “Yes We Can” – Barack Obama campaign chant, 2008
• “We are the ones we’ve been waiting for.” – 2008 U.S. presidential campaign rallying cry of Barack Obama during the Democratic convention in Denver.
• “Change We Can Believe In.” Also, simply: “Change.” – 2008 US presidential campaign slogan of Barack Obama
• “Change We Need.” and “Change.” – 2008 U.S. presidential campaign slogan of Barack Obama during the general election.
• “Fired up! Ready to go!” – Barack Obama campaign chant, 2008
• “Hope” – 2008 U.S. presidential campaign slogan of Barack Obama during the general election.
• “Country First” – 2008 U.S. presidential campaign slogan of John McCain
• “Reform, prosperity and peace” – 2008 U.S. presidential motto of John McCain.^[19][20]
• “People Fighting Back”, and “We’ll fight back” – Ralph Nader campaign slogan
• “Ready for change, ready to lead” – Hillary Clinton campaign slogan, also “Big Challenges, Real Solutions: Time to Pick a President,” “In to Win,” “Working for Change, Working for You,” and “The strength and experience to make change happen.”^[21]

2012[edit]

Democratic Party candidates[edit]

• “Forward” – 2012 U.S. presidential slogan of Barack Obama.

Republican Party candidates[edit]

• “Believe in America” – 2012 U.S. presidential slogan of Mitt Romney.
• “America’s Comeback Team” – 2012 U.S. presidential slogan of Mitt Romney after picking Paul Ryan as his running mate
• “Obama Isn’t Working” – slogan used by Mitt Romney‘s 2012 campaign, a takeoff of “Labour Isn’t Working,” a similar campaign previously used by the British Conservative Party
• “Restore Our Future” – slogan used by Mitt Romney‘s 2012 campaign
• “The Courage to Fight for America” –2012 U.S. presidential slogan of Rick Santorum.
• “Restore America Now” – 2012 U.S. presidential slogan of Ron Paul.

Libertarian Party candidates[edit]

• “The People’s President” – Gary Johnson campaign slogan
• “Live Free” – Gary Johnson campaign slogan

Green Party candidates[edit]

• “A Green New Deal for America” – Official slogan of the Jill Stein campaign

Constitution Party candidates[edit]

• “Citizenship Matters” – Virgil Goode campaign slogan

2016[edit]

Republican Party candidates[edit]

• “Make America Great Again!” – used by Donald Trump‘s campaign (previously used by Ronald Reagan in the 1980 election).^[18]
• “A New American Century” – used by Marco Rubio‘s campaign.
• “Courageous Conservatives” and “Reigniting the Promise of America” – used by Ted Cruz‘s campaign, also “TRUSTED,” “A Time for Truth,” and “Defeat the Washington Cartel”
• “Jeb!”, “Jeb can fix it,” and “All in for Jeb” – used by Jeb Bush‘s campaign.^[22] also “Right to Rise” and “Slow and Steady Wins the Race”^[23]
• “Heal. Inspire. Revive.” – used by Ben Carson‘s campaign.
• “From Hope to Higher Ground” – used by Mike Huckabee‘s campaign.^[24]
• “New Possibilities. Real Leadership.” – used by Carly Fiorina‘s campaign.^[25][26][27]
• “Defeat the Washington Machine. Unleash the American Dream.” – used by Rand Paul‘s campaign^[28][29]
• “Tanned, Rested, Ready.”– used by Bobby Jindal‘s campaign
• “Telling it like it is.”– used by Chris Christie‘s campaign
• “Kasich For America” or “Kasich For US” – used by John Kasich‘s campaign

Libertarian Party candidates[edit]

• “Our Best America Yet!” – used by Gary Johnson‘s campaign
• “Live Free” – used by Gary Johnson‘s campaign
• “#TeamGov” – used by Gary Johnson‘s campaign
• “Be Libertarian with me” – used by Gary Johnson‘s campaign
• “You In?” – used by Gary Johnson‘s campaign
• “Make America Sane Again” – common but unofficial slogan in support of Gary Johnson‘s campaign
• “Taking over the government to leave everyone alone” – used by Austin Petersen‘s campaign

Democratic Party candidates[edit]

• “A Future To Believe In” – used by Bernie Sanders‘ campaign; a common but unofficial slogan used by supporters was “Feel The Bern”
• “Hillary For America” – used by Hillary Clinton‘s campaign
• “Forward Together” – used by Hillary Clinton’s campaign, on the side of her bus.
• “Fighting for us” – used by Hillary Clinton‘s campaign
• “I’m With Her” – used by Hillary Clinton‘s campaign
• “Stronger Together” – used by Hillary Clinton‘s campaign
• “When they go low, we go high” – used by Michelle Obama and adopted by Hillary Clinton‘s campaign^[30]
• “Love Trumps Hate” – used by Hillary Clinton‘s campaign

Green Party candidates[edit]

• “It’s in our hands” – used by Jill Stein‘s campaign.

Independents[edit]

• “It’s never too late to do the right thing” – used by Evan McMullin

2020[edit]

Republican Party candidates[edit]

• “Make America Great Again” – used by Donald Trump‘s campaign
• “Promises Made, Promises Kept” – used by Donald Trump‘s campaign
• “Keep America Great” – used by Donald Trump‘s campaign
• “Buy American, Hire American” – used by Donald Trump‘s campaign
• “Make Our Farmers Great Again” – used by Donald Trump‘s campaign
• “Build the Wall and Crime Will Fall” – used by Donald Trump‘s campaign
• “Build the wall, We will end” – used by Donald Trump‘s campaign

Democratic Party candidates[edit]

• “For Everyone” – used by Joe Biden‘s campaign
• “Win With Warren” – used by Elizabeth Warren‘s campaign
• “One Nation. One Destiny.” – used by Julian Castro‘s campaign
• “Focus on the Future” – used by John Delaney‘s campaign
• “Lead with Love” – used by Tulsi Gabbard‘s campaign
• “For The People” – used by Kamala Harris‘s campaign
• “We Rise” – used by Cory Booker‘s campaign
• “Not me. Us.” – used by Bernie Sanders‘ campaign
• “We’re all in this together.” – used by Beto O’Rourke‘s campaign
• “Brave Wins” – used by Kirsten Gillibrand‘s campaign
• “Our Moment” – used by Jay Inslee‘s campaign
• “Humanity First” – used by Andrew Yang‘s campaign
• “Not left. Not right. Forward.” – used by Andrew Yang‘s campaign
• “Join the Evolution!” – used by Marianne Williamson‘s campaign
• “A Fresh Start for America” – used by Pete Buttigieg‘s campaign
• “Our Future Is Now” – used by Tim Ryan‘s campaign
• “Building Opportunity Together” – used by Michael Bennet‘s campaign
• “Go Big. Be Bold. Do Good.” – used by Eric Swalwell‘s campaign
• “Working People First” – used by Bill de Blasio‘s campaign
• “Stand Tall” – used by John Hickenlooper‘s campaign
• “End the American Empire” – used by Mike Gravel‘s campaign

Libertarian Party Candidates[edit]

• “Don’t Vote McAfee” – used by John McAfee‘s campaign
• “Advance Liberty” – used by Arvin Vohra‘s campaign

See also[edit]