Oral-B has a connected toothbrush. You don’t need it.
Anything that helps people brush longer was great for him, but he didn’t think that there was value in the data. Insurance firms might beg to differ: Knowing when policyholders brush would be super-valuable information — though people who are a bit more casual about their dental care might not want to share their brushing habits.
.. Although I expect a lot of brands to launch silly goods like this to ride the Internet of Things bandwagon, I can’t wait until we’re out of the add-connectivity-for-connectivity’s-sake stage of this evolution.