The Temptation of Jesus, Mercedes edition

Mercedes-Benz: Soul (2013 Superbowl) from Phill Mayer on Vimeo.
Superbowl Ad, 2012: Mercedes-Benz 1 , 2

Matthew 4:1-11

Then Jesus was led up by the Spirit into the wilderness to be tempted by the devil. 2 He fasted forty days and forty nights, and afterwards he was famished. 3 The tempter came and said to him, “If you are the Son of God, command these stones to become loaves of bread.” 4 But he answered, “It is written,

‘One does not live by bread alone,
but by every word that comes from the mouth of God.’”
5 Then the devil took him to the holy city and placed him on the pinnacle of the temple, 6 saying to him, “If you are the Son of God, throw yourself down; for it is written,

‘He will command his angels concerning you,’
and ‘On their hands they will bear you up,
so that you will not dash your foot against a stone.’”
7 Jesus said to him, “Again it is written, ‘Do not put the Lord your God to the test.’”

Then the devil showed him the new Mercedes CLA, and all the fame and glamour that it would bring, saying, “Sign your soul over to me and all this is yours.”

As Jesus was carefully considering the devil’s offer, he saw the CLA’s price of only $29,900 and said, “Thanks, I think I got this.”

  1. The original version of this ad featured a song from the Rolling Stones – “Sympathy for the Devil”, a first-person account of the devil at work throughout history (video)

  2. One interesting tidbit: Willem Dafoe, the actor who plays Satan in this ad, also played Jesus in Martin Scorsese’s film, The Last Temptation of Christ