The Ethical Dilemma Facing Silicon Valley’s Next Generation

Stanford has established itself as the epicenter of computer science, and a farm system for the tech giants. Following major scandals at Facebook, Google, and others, how is the university coming to grips with a world in which many of its students’ dream jobs are now vilified?

At Stanford University’s business school, above the stage where Elizabeth Holmes once regurgitated the myths of Silicon Valley, there now hangs a whistle splattered in blood. More than 500 people have gathered to hear the true story of Theranos, the $9 billion blood-testing company Holmes launched in 2004 as a Stanford dropout with the help of one of the school’s famed chemical engineering professors.

When Holmes was weaving the elaborate lies that ultimately led to the dissolution of her company, she leaned heavily on tech truisms that treat dogged pursuit of market domination as a virtue. “The minute that you have a backup plan, you’ve admitted that you’re not going to succeed,” she said onstage in 2015. But Shultz and Cheung, who faced legal threats from Theranos for speaking out, push back against the idea of pursuing a high-minded vision at all costs. “We don’t know how to handle new technologies anymore,” Cheung says, “and we don’t know the consequences necessarily that they’ll have.”

The words resonate in the jam-packed auditorium, where students line up afterward to nab selfies with and autographs from the whistleblowers. Kendall Costello, a junior at Stanford, idolized Holmes in high school and imagined working for Theranos one day. Now she’s more interested in learning how to regulate tech than building the next product that promises to change the world. “I really aspired to kind of be like her in a sense,” Costello says. “Then two years later, in seeing her whole empire crumble around her, in addition to other scandals like Facebook’s Cambridge Analytica and all these things that are coming forward, I was just kind of disillusioned.”

..But the endless barrage of negative news in tech, ranging from Facebook fueling propaganda campaigns by Russian trolls to Amazon selling surveillance software to governments, has forced Stanford to reevaluate its role in shaping the Valley’s future leaders. Students are reconsidering whether working at Google or Facebook is landing a dream job or selling out to craven corporate interests. Professors are revamping courses to address the ethical challenges tech companies are grappling with right now. And university president Marc Tessier-Lavigne has made educating students on the societal impacts of technology a tentpole of his long-term strategic plan.

As tech comes to dominate an ever-expanding portion of our daily lives, Stanford’s role as an educator of the industry’s engineers and a financier of its startups grows increasingly important. The school may not be responsible for creating our digital world, but it trains the architects. And right now, students are weighing tough decisions about how they plan to make a living in a world that was clearly constructed the wrong way. “To me it seemed super empowering that a line of code that I wrote could be used by millions of people the next day,” says Matthew Sun, a junior majoring in computer science and public policy, who helped organize the Theranos event. “Now we’re realizing that’s maybe not always a good thing.”

.. Because membership costs $21,000 per year, the career fairs tend to attract only the most renowned firms.

Honestly, I think they’re horrific,” says Vicki Niu, a 2018 Stanford graduate who majored in computer science. She recalls her first career fair being as hectic as a Black Friday sale, with the put-on exclusivity of a night club. (Students must present their Stanford IDs to enter the tent.) But like other freshmen, she found herself swept up in the pursuit of an internship at a large, prestigious tech firm. “Everybody is trying to get interviews at Google and Facebook and Palantir,” she says. “There’s all this hype around them. Part of my mind-set coming in was that I wanted to learn, but I think there was definitely also this big social pressure and this desire to prove yourself and to prove to people that you’re smart.”

Stanford’s computer science department has long been revered for its graduate programs—Google was famously built as a research project by Ph.D. students Larry Page and Sergey Brin—but the intense interest among undergrads is relatively new. In 2007, the school conferred more bachelor’s degrees in English (92) than computer science (70). The next year, though, Stanford revamped its CS curriculum from a one-size-fits-all education to a more flexible framework that funneled students along specialized tracks such as graphics, human-computer interaction, and artificial intelligence. “We needed to make the major more attractive, to show that computer science isn’t just sitting in a cube all day,” Mehran Sahami, a computer science professor who once worked at Google, said later.

The change in curriculum coincided with an explosion of wealth and perceived self-importance in the Valley. The iPhone opened up the potential for thousands of new businesses built around apps, and when its creator died he earned rapturous comparisons to Thomas Edison. Facebook emerged as the fastest-growing internet company of all time, and the Arab Spring made its influence seem benign rather than ominous. As the economy recovered from the recession, investors decided to park their money in startups like Uber and Airbnb that might one day become the next Google or Amazon. A 2013 video by the nonprofit Code.org featured CEOs, Chris Bosh, and will.i.am comparing computer programmers to wizards, superheroes, and rock stars.

Stanford and its students eagerly embraced this cultural shift. John Hennessy, a computer science professor who became president of the university from 2000 to 2016, served on Google’s board of directors and is now the executive chairman of Google parent company Alphabet. LinkedIn founder and Stanford alum Reid Hoffman introduced a new computer science course called Blitzscaling and brought in high-profile entrepreneurs to teach students how to “build massive organizations, user bases, and businesses, and to do so at a dizzyingly rapid pace.” (Elizabeth Holmes was among the speakers.) Mark Zuckerberg became an annual guest in Sahami’s popular introductory computer science class. “It just continued to emphasize how privileged Stanford students are in so many ways, that we have the CEO of Facebook taking time out of his day to come talk to us,” says Vinamrata Singal, a 2016 graduate who had Zuckerberg visit her class freshman year. “It felt really surreal and it did make me excited to want to continue studying computer science.”

In 2013, Stanford began directly investing in students’ companies, much like a venture capital firm. Even without direct Stanford funding, the school’s proximity to wealth helped plenty of big ideas get off the ground. Evan Spiegel, who was a junior at Stanford in 2011 when he started working on Snapchat, connected with his first investor via a Stanford alumni network on Facebook. “Instead of starting a band or trying to make an independent movie or blogging, people would get into code,” says Billy Gallagher, a 2014 graduate who was the editor-in-chief of the school newspaper. “It was a similar idea to, ‘Here’s our band’s vinyl or our band’s tape. Come see us play.’”

..But it’s not just that coding was a creative outlet, as is often depicted in tech origin stories. Working at a big Silicon Valley company also became a path to a specific kind of upper-crust success that students at top schools are groomed for. “Why do so many really bright young kids go into consulting and banking?” asks Gallagher. “They’re prestigious so your parents can be proud of you, they pay really well, and they put you on a career path to open up new doors. Now we’re seeing that’s happening a lot with Google and Facebook.”

By the time Niu arrived in 2014, computer science had become the most popular major on campus and 90 percent of undergrads were taking at least one CS course. As a high schooler, her knowledge of Silicon Valley didn’t extend much further than The Internship, a Vince Vaughn–Owen Wilson comedy about working at Google that doubled as a promotional tool for the search giant. She soon came to realize that landing a job at one of the revered tech giants or striking it rich with an app were Stanford’s primary markers of success. Her coursework was largely technical, focusing on the process of coding and not so much on the outcomes. And in the rare instances when Niu heard ethics discussed in class, it was often framed around the concerns of tech’s super-elite, like killer robots destroying humanity in the future. “In my computer science classes and just talking to other people who were interested in technology, it didn’t seem like anybody really cared about social impact,” she says. “Or if they did, they weren’t talking about it.”

In the spring of her freshman year, Niu and two other students hosted a meeting to gauge interest in a new group focused on socially beneficial uses of technology. The computer science department provided funding for red curry and pad thai. Niu was shocked when the food ran out, as more than 100 students showed up for the event. “Everybody had the same experience: ‘I’m a computer science student. I’m doing this because I want to create an impact. I feel like I’m alone.’”

From this meeting sprang the student organization CS + Social Good. It aimed to expose students to professional opportunities that existed outside the tech giants and the hyperaggressive startups that aspired to their stature. In its first year, the group developed new courses about social-impact work, brought in speakers to discuss positive uses of technology, and offered summer fellowships to get students interning at nonprofits instead of Apple or Google. Hundreds of students and faculty engaged with the organization’s programming.

In Niu’s mind, “social good” referred mainly to the positive applications of technology. But stopping bad uses of tech is just as important as promoting good ones. That’s a lesson the entire Valley has been forced to reckon with as its benevolent reputation has unraveled. “Most of our programming had been, ‘Look at these great ways you can use technology to help kids learn math,’” Niu says. “There was this real need to not only talk about that, but to also be like, ‘It’s not just that technology is neutral. It can actually be really harmful.’”

Many students find it difficult to pinpoint a specific transgression that flipped their perception of Silicon Valley, simply because there have been so many.

The torrid pace of bad news has been jarring for students who entered school with optimistic views of tech. Nichelle Hall, a senior majoring in computer science, viewed Google as the ideal landing spot for an aspiring software engineer when she started college. “I associated it so much with success,” she says. “It’s the first thing I thought about when I thought about technology.” But when she was offered an on-site interview for a potential job at the search giant in the fall, she declined. Project Dragonfly, Google’s (reportedly abandoned) effort to bring a censored search engine to China, gave her pause. It wasn’t just that she objected to the idea on principle. She sensed that working for such a large corporation would likely put her personal morals and corporate directives in conflict. “They say don’t do evil and then they do things like that,” she says. “I wasn’t really into the big-company idea for that reason. … You don’t necessarily know what the intentions of your executives are.”

  • ..Google has hardly been the most damaged brand during the techlash. (The company says it has not seen a year-over-year decline in Stanford recruits to this point.)
  • Students repeatedly bring up Facebook as a company that’s fallen out of favor.
  • Uber, with its cascade of controversies, now has to “fight to try and get people in,” according to junior Jose Giron.
  • And Palantir, the secretive data-mining company started by Stanford alum Peter Thiel, has also lost traction due to Thiel’s ties to Trump and worries that the company could help the president develop tech to advance his draconian immigration policies. “There’s a growing concern over your personal decision where to work after graduation,” Sun says.

There’s a lot of personal guilt around pursuing CS. If you do that, people call you a sellout or you might view yourself as a sellout. If you take a high-paying job, people might say, ‘Oh, you’re just going to work for a big tech company. All you care about is yourself.’”

Landing a job at a major tech firm is often as much about prestige as passion, which is one reason the CS major has expanded so dramatically. But a company’s tarnished reputation can transfer to its employees. Students debate whether fewer of their peers are actually taking gigs at Facebook, or whether they’re just less vocal in bragging about it. At lunch at a Burmese restaurant on campus, Hall and Sun summed up the transition succinctly. “No one’s like, ‘I got an internship at Uber!’” Sun says. Hall follows up: “They’re like, ‘I got an internship … at Uber …’”

The concerns are bigger than which companies rise or fall in the estimation of up-and-coming engineers. Stanford and computer science programs across the country may not be adequately equipped to wade through the ethical minefield that is expanding along with tech’s influence. Sahami acknowledges that many computer science classes are designed to teach students how to solve technical problems rather than to think about the real-world issues that a solution might create. Part of the challenge comes from computer science being a young discipline compared to other engineering fields, meaning that practical examples of malpractice are emerging in real time from today’s headlines.

Vik Pattabi, a senior majoring in computer science, originally studied mechanical engineering. In those classes, students are constantly reminded of the 1940 collapse of Tacoma Narrows Bridge: A modern marvel was destroyed because its highly educated engineers did not foresee all the possible threats to their creation (in that case, the wind). Pattabi’s CS coursework hasn’t yet included a comparable example. “A lot of the second- and third-order effects that we see [in] Silicon Valley have happened in the last two or three years,” Pattabi says. “The department is trying to react as fast as it can, but they don’t have 30 years of case studies to work with.”

Another issue is the longstanding divide on campus between the engineering types—known as “techies”—and the humanities or social sciences majors, known as “fuzzies.” Though the school has focused more on interdisciplinary studies in recent years, there remains a gap in understanding that’s often filled in by stereotype. This sort of divide is a common aspect of college life, but the stakes feel higher when some of the students will one day be programming the algorithms that govern the digital world. “There’s things [said] like, ‘You can’t spell fascist without CS.’ People will tell you things like that,” Hall says. “I think people may feel antagonized.”

The school’s deep ties to the Bay Area’s corporate giants, long a much-touted recruitment tool, suddenly look different in light of the problems that the industry has created. At the January career fair, members of Students for the Liberation of All Peoples (SLAP), an activist group on campus that aims to disrupt Stanford’s “culture of apathy,” handed out flyers that urged students not to work at Amazon and Salesforce because of their commercial ties to ICE and the United States Border Patrol. (Employees at the companies have raised similar concerns.) “REFUSE to be part of the Stanford → racist tech pipeline,” the flyer reads, in part.

Two students in the group said they were asked to leave the career fair by Computer Forum officials. When the students refused to comply, they say they were escorted out by campus police under threat of arrest for disrupting a private event. A Stanford spokesperson confirmed the incident. “The protesting students were disruptive and asked by police to leave,” the spokesperson said in an emailed statement. “The students were given the option to protest outside the event or in White Plaza. They chose to leave.”

For members of SLAP, the exchange reinforced the ways in which Stanford institutionally and culturally cuts itself off from the issues occurring in the real world. “You might hear this idea of the ‘Stanford bubble,’ where Stanford students kind of just stay on campus and they just do what they need to do for their classes and their jobs,” says Kimiko Hirota, a SLAP member and junior majoring in sociology and comparative studies in race and ethnicity, who participated in the career fair protest. She said many of the students she talked to had no idea about the tech firms’ government contracts. “To me the amount of students on campus that are politically engaged and are actively using their Stanford privilege for a greater good is extremely small.”

The computer science major includes a “technology in society” course requirement that can be fulfilled by a number of ethics classes, and teaching students about their ethical responsibilities is a component of the department’s accreditation process. CS + Social Good has expanded its footprint on campus, teaching more classes and organizing more events like the Theranos talk starring the whistleblowers. Yet the flexibility of the CS major cuts both ways. It means that students who care to take a holistic approach to the discipline can combine rigorous training in code with an education in ethics; it also means that it remains all too easy for some students to avoid engaging with the practical ramifications of their work. “You can very much come to Stanford feeling very apathetic about the impact of the technology and leave just that way without any effort,” Hall says. “I don’t feel as though we are forced to encounter the impact.”

On a Wednesday afternoon, students spill into a lobby in front of a standing-room-only auditorium in the School of Education, where Jeremy Weinstein is talking about the promise and perils of using algorithms in criminal justice. Next year Californians will vote on a bill that would replace cash bail with a computerized risk-assessment system that calculates an arrested person’s likelihood of returning for a court appearance. The idea is to give people who can’t afford to make bail another way to get out of jail through a fairer policy. But such algorithms have been found to reinforce racial biases in the criminal justice system, according to a ProPublicainvestigation. Instead of being a solution to an unfair process, poorly implemented software could create an entirely new form of systemic discrimination. Students were asked to vote on whether they supported cash bail or the algorithm. The class was evenly split. Unlike in most CS classes, Weinstein could not offer students the comfort of a “correct” answer. “We need to deconstruct these algorithms in order to help people see that technology is not just something to be trusted,” he says. “It’s not just something that’s objective and fair because it’s numerical, but it actually reflects a set of choices that people make.”

Though Weinstein is a political science professor, he’s one of three educators leading the new version of the CS department’s flagship ethics course, CS181. Teaching with him are Sahami, the computer science professor, and Rob Reich, a political science professor and philosopher. The trio devised the course structure over a series of coffee-fueled meetings as the tech backlash unfolded during the past year and a half. After discussing algorithmic bias, the class will explore privacy in the age of facial recognition, the social impacts of autonomous technology, and the responsibilities of private platforms in regard to free speech. The coursework is meant to be hands-on. During the current unit, students must build their own risk-assessment algorithm using an actual criminal history data set, then assess it for fairness. “We run it like a talk show,” Weinstein says. “There’s a lot of call-and-response, asking questions, getting people to talk in small groups.”

While Stanford’s computer science program has had an ethics component for decades, this course marks the first time that experts in other fields are so directly involved in the curriculum. About 300 students have enrolled in the course, including majors in history, philosophy, and biology. It provides an opportunity for the techies and fuzzies to learn from one another, and for professors removed from the Valley’s tech culture to contextualize the industry’s societal impacts. In the course overview materials, the moral reckoning occurring in the tech sector today is compared to the advent of the nuclear bomb.

The course’s popularity is a sign that the gravity of the moment is weighing on many Stanford minds. Antigone Xenopoulos, a junior majoring in symbolic systems (a techie-fuzzie hybrid major that incorporates computer science, linguistics, and philosophy), is a research assistant for CS181. She wasn’t the only student who quoted a line from Spider-Man to me—with great power comes great responsibilitywhen referencing the current landscape. “If they’re going to give students the tools to have such immense influence and capabilities, [Stanford] should also guide those students in developing ethical compasses,” she says.

 ..While the early years of the decade saw prominent tech executives like Holmes and Zuckerberg teaching students how to lifehack their way to success, the new ethics course will bring in guest speakers from WhatsApp, Facebook, and the NSA to answer “hard questions,” Sahami says “I wouldn’t say industry is influencing Stanford,” he says. “I would say the relationship with industry allows us to have more authentic conversations where we’re really bringing in people who are decision-makers in these areas.”
.. Some of the more critical voices from within the industry are also taking on more permanent roles at Stanford. Alex Stamos, the former chief security officer at Facebook, taught a “hack lab” for non-CS majors last fall, helping them understand cybersecurity threats. He’s now developing a more advanced computer science course, to be piloted later this year, that explores trust and safety issues in the era of misinformation and widespread online harassment. Stamos led Facebook’s internal investigation into Russian political interference on the platform and clashed with top executives over how much of that information should be made public. He left the company in August to join Stanford, where he hopes to impart lessons from his time battling a digital attack that was waged not through hacking, but through ad purchases, incendiary memes, and politically charged Facebook events. “One of the things we don’t teach computer science students is all of the non-technically advanced abuses of technology that cause real harm,” Stamos says. “I want to expose students to [things like], ‘These are the mistakes that were made before, these are the kinds of problems that existed, and these are the company’s reactions to those mistakes.’”

Stamos rejects the idea that ethics is the correct framework to think about addressing tech’s most pressing issues. “The problem here is not that people are making decisions that are straight-up evil,” he says. “The problem is that people are not foreseeing the outcomes of their actions. Part of that is a lack of paranoia. One of our problems in Silicon Valley is we build products to be used the right way. … It’s hard to envision all the misuses unless you understand all the things that have come before.”

While he says that Stanford bears some responsibility for the Valley’s tunnel vision, he praises the school for welcoming tech leaders with recent, relevant experiences to help students prepare for emerging threats. “When I was going to school, computers were important, but we weren’t talking about building companies that might change history,” Stamos says. “The students who come to me are really interested in the impact of what they do on society.”

Stamos regularly fields questions from students about whether to work at Facebook or Google. He tells them that they should, not in spite of the companies’ mounting issues, but because of them.If you actually care about making communication technologies compatible with democracy, then the place to be is at one of the companies that actually has the problems,” he says. “Not working at the big places that could actually solve it does not make things better.”

The tech giants continue to consolidate power even as they face withering criticism. Facebook’s user base growth accelerated last quarter despite its scandals. Uber will go public this year at a valuation as high as $120 billion. Apple, Amazon, and Google are all planning to open large new offices around the country in the near future. And for all the optimistic talk of working at ethically minded startups among students, creation of nascent businesses is at roughly a 40-year low in the United States. Small firms that enter the terrain of the Frightful Five are typically acquired or destroyed.

It is hard to find a Stanford computer science student, even among the ethically minded set CS + Social Good has helped cultivate, who will publicly proclaim that they’ll never work for one of these dominant companies, as all of them offer opportunities for high pay, engaging individual work, and comforting job security. International students have to worry about securing work visas however they can; students on financial aid may need to make enough money to support other family members. And for many others, it’s not clear that anything that’s happened in the Valley is truly beyond the pale. In that sense, the engineers are just like us, aghast at the headlines but still clicking away inside a system that’s come to feel inescapable. “These events feel too big for most students to take into account,” says Jason He, a master’s student in electrical engineering. “At the end of the day, I think for a lot of students who have been paying a lot of money for their education, if the six-figure salary is offered, it’s pretty hard for students to turn down.”

There is still an opportunity, the thinking at Stanford goes, for every company to do good. Nichelle Hall, the senior who declined the Google interview, landed a job working on Medium’s trust and safety team. But she recognizes that she may have set her qualms aside if Google had been her only employment option. “Some of the feedback that CS + Social Good gets is, ‘Oh, the members end up working for Facebook, they end up working for Google,’” says Hall, who’s been involved with the organization since 2017. “People who care about this intersection of social impact and computer science will go to these companies and do a better job than if they weren’t interested in this stuff.”

Impact is the word that I heard more than any other while on campus. It’s how students framed their decision to go to Stanford, to pursue a career in computer science, to do good in the world after graduating. It’s a word that Hoffman used to describe his Blitzscaling class, and one Holmes used to explain to students why she dropped out of school. “I had the tools that I needed to be able to go out and begin making this impact,” she said. It’s the currency of Silicon Valley, that people spend for good and for ill.

The ability to create impact with a few lines of code has long been what separated software engineers from the rest of us, and turned the Valley into a self-proclaimed utopia of young rebels using technology to save the world from its older, antiquated self. But that’s not the image anymore. Now aspiring engineers draw a comparison between their chosen profession and investment banking. The finance industry wrecked the world a decade ago because of its misunderstanding of complex, automated systems that spun out of control—and its confidence that someone else would ultimately pay the price if things went wrong. You see this confidence in Zuckerberg’s incredulous response when anyone suggests that he resign, and in Google CEO Sundar Pichai’s initial refusal to testify before Congress. And you can see it at Stanford, where the endowment has never been higher, the fundraising has never been easier, and the career fair is still filled with slogans vowing to make the world a better place.

Perhaps this entire strip of land known as the Valley will fully calcify into a West Coast Wall Street, where the people with all the insider knowledge profit off the muppets who can’t stop using their products. If today’s young tech skeptics turn to cynics when they enter the working world, such a future is easy to imagine. But—and this is the hopeful, intoxicating, dangerous thing about technology—there’s always bright minds out there who think they can build a solution that just might fix this mess we’ve made. And people, especially young people, will always be enthralled by the romance of a new idea. “We’re creating things that haven’t necessarily existed before, and so we won’t be able to anticipate all the challenges that we have,” says Hall, who graduates in just four months. “But once we do, it’s important that we can reconcile them with grace and humility. I’m sure it will be a hard job, but it’s important that it’s hard. I’m up for the challenge.”

20 Diversion Tactics Highly Manipulative Narcissists, Sociopaths And Psychopaths Use To Silence You

Here are the 20 diversionary tactics toxic people use to silence and degrade you.

1. Gaslighting.

Gaslighting is a manipulative tactic that can be described in different variations of three words: “That didn’t happen,” “You imagined it,” and “Are you crazy?” Gaslighting is perhaps one of the most insidious manipulative tactics out there because it works to distort and erode your sense of reality; it eats away at your ability to trust yourself and inevitably disables you from feeling justified in calling out abuse and mistreatment.

.. In order to resist gaslighting, it’s important to ground yourself in your own reality – sometimes writing things down as they happened, telling a friend or reiterating your experience to a support network can help to counteract the gaslighting effect. The power of having a validating community is that it can redirect you from the distorted reality of a malignant person and back to your own inner guidance.

2. Projection.

One sure sign of toxicity is when a person is chronically unwilling to see his or her own shortcomings and uses everything in their power to avoid being held accountable for them. This is known as projection. Projection is a defense mechanism used to displace responsibility of one’s negative behavior and traits by attributing them to someone else. It ultimately acts as a digression that avoids ownership and accountability.

.. Instead of admitting that self-improvement may be in order, they would prefer that their victims take responsibility for their behavior and feel ashamed of themselves. This is a way for a narcissist to project any toxic shame they have about themselves onto another.

For example, a person who engages in pathological lying may accuse their partner of fibbing; a needy spouse may call their husband “clingy” in an attempt to depict them as the one who is dependent; a rude employee may call their boss ineffective in an effort to escape the truth about their own productivity.

.. Narcissists on the extreme end of the spectrum usually have no interest in self-insight or change. It’s important to cut ties and end interactions with toxic people as soon as possible so you can get centered in your own reality and validate your own identity.

.. 3. Nonsensical conversations from hell.

If you think you’re going to have a thoughtful discussion with someone who is toxic, be prepared for epic mindfuckery rather than conversational mindfulness.

Malignant narcissists and sociopaths use word salad, circular conversations, ad hominem arguments, projection and gaslighting to disorient you and get you off track should you ever disagree with them or challenge them in any way. They do this in order to discredit, confuse and frustrate you, distract you from the main problem and make you feel guilty for being a human being with actual thoughts and feelings that might differ from their own. In their eyes, you are the problem if you happen to exist.

Spend even ten minutes arguing with a toxic narcissist and you’ll find yourself wondering how the argument even began at all. You simply disagreed with them about their absurd claim that the sky is red and now your entire childhood, family, friends, career and lifestyle choices have come under attack. That is because your disagreement picked at their false belief that they are omnipotent and omniscient, resulting in a narcissistic injury.

.. 4. Blanket statements and generalizations.

Malignant narcissists aren’t always intellectual masterminds – many of them are intellectually lazy. Rather than taking the time to carefully consider a different perspective, they generalize anything and everything you say, making blanket statements that don’t acknowledge the nuances in your argument or take into account the multiple perspectives you’ve paid homage to.

5. Deliberately misrepresenting your thoughts and feelings to the point of absurdity.

.. Let’s say you bring up the fact that you’re unhappy with the way a toxic friend is speaking to you. In response, he or she may put words in your mouth, saying, “Oh, so now you’re perfect?” or “So I am a bad person, huh?” when you’ve done nothing but express your feelings. This enables them to invalidate your right to have thoughts and emotions about their inappropriate behavior and instills in you a sense of guilt when you attempt to establish boundaries.

This is also a popular form of diversion and cognitive distortion that is known as “mind reading.” Toxic people often presume they know what you’re thinking and feeling. They chronically jump to conclusions based on their own triggers rather than stepping back to evaluate the situation mindfully.

.. Notorious for putting words in your mouth, they depict you as having an intention or outlandish viewpoint you didn’t possess. They accuse you of thinking of them as toxic – even before you’ve gotten the chance to call them out on their behavior – and this also serves as a form of preemptive defense.

.. Simply stating, “I never said that,” and walking away should the person continue to accuse you of doing or saying something you didn’t can help to set a firm boundary in this type of interaction. So long as the toxic person can blameshift and digress from their own behavior, they have succeeded in convincing you that you should be “shamed” for giving them any sort of realistic feedback.

6. Nitpicking and moving the goal posts.

The difference between constructive criticism and destructive criticism is the presence of a personal attack and impossible standards. These so-called “critics” often don’t want to help you improve, they just want to nitpick, pull you down and scapegoat you in any way they can. Abusive narcissists and sociopaths employ a logical fallacy known as “moving the goalposts” in order to ensure that they have every reason to be perpetually dissatisfied with you. This is when, even after you’ve provided all the evidence in the world to validate your argument or taken an action to meet their request, they set up another expectation of you or demand more proof.

.. The goal posts will perpetually change and may not even be related to each other; they don’t have any other point besides making you vie for the narcissist’s approval and validation.

.. By raising the expectations higher and higher each time or switching them completely, highly manipulative and toxic people are able to instill in you a pervasive sense of unworthiness and of never feeling quite “enough.” By pointing out one irrelevant fact or one thing you did wrong and developing a hyperfocus on it, narcissists get to divert from your strengths and pull you into obsessing over any flaws or weaknesses instead.

They get you thinking about the next expectation of theirs you’re going to have to meet – until eventually you’ve bent over backwards trying to fulfill their every need – only to realize it didn’t change the horrific way they treated you.

.. their motive isn’t to better understand. It’s to further provoke you into feeling as if you have to constantly prove yourself. Validate and approve of yourself. Know that you are enough and you don’t have to be made to feel constantly deficient or unworthy in some way.

..7. Changing the subject to evade accountability.

This type of tactic is what I like to call the “What about me?” syndrome. It is a literal digression from the actual topic that works to redirect attention to a different issue altogether. Narcissists don’t want you to be on the topic of holding them accountable for anything, so they will reroute discussions to benefit them. Complaining about their neglectful parenting? They’ll point out a mistake you committed seven years ago. This type of diversion has no limits in terms of time or subject content, and often begins with a sentence like “What about the time when…”

.. A discussion about gay rights, for example, may be derailed quickly by someone who brings in another social justice issue just to distract people from the main argument.

.. that doesn’t mean that the issues that are being brought up don’t matter, it just means that the specific time and place may not be the best context to discuss them.

.. Don’t be derailed – if someone pulls a switcheroo on you, you can exercise what I call the “broken record” method and continue stating the facts without giving in to their distractions. Redirect their redirection by saying, “That’s not what I am talking about. Let’s stay focused on the real issue.” If they’re not interested, disengage and spend your energy on something more constructive

.. 8. Covert and overt threats.

Narcissistic abusers and otherwise toxic people feel very threatened when their excessive sense of entitlement, false sense of superiority and grandiose sense of self are challenged in any way. They are prone to making unreasonable demands on others – while punishing you for not living up to their impossible to reach expectations.

.. Rather than tackle disagreements or compromises maturely, they set out to divert you from your right to have your own identity and perspective by attempting to instill fear in you about the consequences of disagreeing or complying with their demands. To them, any challenge results in an ultimatum and “do this or I’ll do that” becomes their daily mantra.

If someone’s reaction to you setting boundaries or having a differing opinion from your own is to threaten you into submission, whether it’s a thinly veiled threat or an overt admission of what they plan to do, this is a red flag of someone who has a high degree of entitlement and has no plans of compromising. Take threats seriously and show the narcissist you mean business; document threats and report them whenever possible and legally feasible.

9. Name-calling.

Narcissists preemptively blow anything they perceive as a threat to their superiority out of proportion. In their world, only they can ever be right and anyone who dares to say otherwise creates a narcissistic injury that results in narcissistic rage. As Mark Goulston, M.D. asserts, narcissistic rage does not result from low self-esteem but rather a high sense of entitlement and false sense of superiority.

The lowest of the low resort to narcissistic rage in the form of name-calling when they can’t think of a better way to manipulate your opinion or micromanage your emotions. Name-calling is a quick and easy way to put you down, degrade you and insult your intelligence, appearance or behavior while invalidating your right to be a separate person with a right to his or her perspective.

Name-calling can also be used to criticize your beliefs, opinions and insights. A well-researched perspective or informed opinion suddenly becomes “silly” or “idiotic” in the hands of a malignant narcissist or sociopath who feels threatened by it and cannot make a respectful, convincing rebuttal.

Rather than target your argument, they target you as a person and seek to undermine your credibility and intelligence in any way they possibly can. It’s important to end any interaction that consists of name-calling and communicate that you won’t tolerate it. Don’t internalize it: realize that they are resorting to name-calling because they are deficient in higher level methods.

10. Destructive conditioning.

Toxic people condition you to associate your strengths, talents, and happy memories with abuse, frustration and disrespect. They do this by sneaking in covert and overt put-downs about the qualities and traits they once idealized as well as sabotaging your goals, ruining celebrations, vacations and holidays. They may even isolate you from your friends and family and make you financially dependent upon them. Like Pavlov’s dogs, you’re essentially “trained” over time to become afraid of doing the very things that once made your life fulfilling.

Narcissists, sociopaths, psychopaths and otherwise toxic people do this because they wish to divert attention back to themselves and how you’re going to please them. If there is anything outside of them that may threaten their control over your life, they seek to destroy it. They need to be the center of attention at all times.

.. Narcissists are also naturally pathologically envious and don’t want anything to come in between them and their influence over you. Your happiness represents everything they feel they cannot have in their emotionally shallow lives. After all, if you learn that you can get validation, respect and love from other sources besides the toxic person, what’s to keep you from leaving them?

.. 11. Smear campaigns and stalking.

When toxic types can’t control the way you see yourself, they start to control how others see you; they play the martyr while you’re labeled the toxic one. A smear campaign is a preemptive strike to sabotage your reputation and slander your name so that you won’t have a support network to fall back on lest you decide to detach and cut ties with this toxic person.

They may even stalk and harass you or the people you know as a way to supposedly “expose” the truth about you; this exposure acts as a way to hide their own abusive behavior while projecting it onto you.

Some smear campaigns can even work to pit two people or two groups against each other. A victim in an abusive relationship with a narcissist often doesn’t know what’s being said about them during the relationship, but they eventually find out the falsehoods shortly after they’ve been discarded.

Toxic people will gossip behind your back (and in front of your face), slander you to your loved ones or their loved ones, create stories that depict you as the aggressor while they play the victim, and claim that you engaged in the same behaviors that they are afraid you will accuse them of engaging in. They will also methodically, covertly and deliberately abuse you so they can use your reactions as a way to prove that they are the so-called “victims” of your abuse.

The best way to handle a smear campaign is to stay mindful of your reactions and stick to the facts. This is especially pertinent for high-conflict divorces with narcissists who may use your reactions to their provocations against you. Document any form of harassment, cyberbullying or stalking incidents and always speak to your narcissist through a lawyer whenever possible.

.. Your character and integrity will speak for itself when the narcissist’s false mask begins to slip.

.. 12. Love-bombing and devaluation.

Narcissistic abusers do this all the time – they devalue their exes to their new partners, and eventually the new partner starts to receive the same sort of mistreatment as the narcissist’s ex-partner. Ultimately what will happen is that you will also be on the receiving end of the same abuse. You will one day be the ex-partner they degrade to their new source of supply. You just don’t know it yet. That’s why it’s important to stay mindful of the love-bombing technique whenever you witness behavior that doesn’t align with the saccharine sweetness a narcissist subjects you to.

..  slowing things down with people you suspect may be toxic is an important way of combating the love-bombing technique. Be wary of the fact that how a person treats or speaks about someone else could potentially translate into the way they will treat you in the future.

.. 13. Preemptive defense.

When someone stresses the fact that they are a “nice guy” or girl, that you should “trust them” right away or emphasizes their credibility without any provocation from you whatsoever, be wary.

Toxic and abusive people overstate their ability to be kind and compassionate. They often tell you that you should “trust” them without first building a solid foundation of trust. They may “perform” a high level of sympathy and empathy at the beginning of your relationship to dupe you, only to unveil their false mask later on. When you see their false mask begins to slip periodically during the devaluation phase of the abuse cycle, the true self is revealed to be terrifyingly cold, callous and contemptuous.

.. Genuinely nice people rarely have to persistently show off their positive qualities – they exude their warmth more than they talk about it and they know that actions speak volumes more than mere words.

.. To counter a preemptive defense, reevaluate why a person may be emphasizing their good qualities. Is it because they think you don’t trust them, or because they know you shouldn’t?

.. 14. Triangulation.

Bringing in the opinion, perspective or suggested threat of another person into the dynamic of an interaction is known as “triangulation.” Often used to validate the toxic person’s abuse while invalidating the victim’s reactions to abuse, triangulation can also work to manufacture love triangles that leave you feeling unhinged and insecure.

Malignant narcissists love to triangulate their significant other with strangers, co-workers, ex-partners, friends and even family members in order to evoke jealousy and uncertainty in you. They also use the opinions of others to validate their point of view.

.. This is a diversionary tactic meant to pull your attention away from their abusive behavior and into a false image of them as a desirable, sought after person. It also leaves you questioning yourself – if Mary did agree with Tom, doesn’t that mean that you must be wrong? The truth is, narcissists love to “report back” falsehoods about others say about you, when in fact, they are the ones smearing you.

.. To resist triangulation tactics, realize that whoever the narcissist is triangulating with is also being triangulated by your relationship with the narcissist as well. Everyone is essentially being played by this one person. Reverse “triangulate” the narcissist by gaining support from a third party that is not under the narcissist’s influence – and also by seeking your own validation.

.. 15. Bait and feign innocence.

Toxic individuals lure you into a false sense of security simply to have a platform to showcase their cruelty. Baiting you into a mindless, chaotic argument can escalate into a showdown rather quickly with someone who doesn’t know the meaning of respect. A simple disagreement may bait you into responding politely initially, until it becomes clear that the person has a malicious motive of tearing you down.

.. Remember: narcissistic abusers have learned about your insecurities, the unsettling catchphrases that interrupt your confidence, and the disturbing topics that reenact your wounds – and they use this knowledge maliciously to provoke you.

After you’ve fallen for it, hook line and sinker, they’ll stand back and innocently ask whether you’re “okay” and talk about how they didn’t “mean” to agitate you. This faux innocence works to catch you off guard and make you believe that they truly didn’t intend to hurt you, until it happens so often you can’t deny the reality of their malice any longer.

  • .. Provocative statements,
  • name-calling,
  • hurtful accusations or
  • unsupported generalizations, for example,

are common baiting tactics.

16. Boundary testing and hoovering.

Narcissists, sociopaths and otherwise toxic people continually try and test your boundaries to see which ones they can trespass. The more violations they’re able to commit without consequences, the more they’ll push the envelope.

That’s why survivors of emotional as well as physical abuse often experience even more severe incidents of abuse each and every time they go back to their abusers.

.. In the abuser’s sick mind, this boundary testing serves as a punishment for standing up to the abuse and also for being going back to it. When narcissists try to press the emotional reset button, reinforce your boundaries even more strongly rather than backtracking on them.

Remember – highly manipulative people don’t respond to empathy or compassion. They respond to consequences.

17. Aggressive jabs disguised as jokes.

Covert narcissists enjoy making malicious remarks at your expense. These are usually dressed up as “just jokes” so that they can get away with saying appalling things while still maintaining an innocent, cool demeanor. Yet any time you are outraged at an insensitive, harsh remark, you are accused of having no sense of humor. This is a tactic frequently used in verbal abuse.

The contemptuous smirk and sadistic gleam in their eyes gives it away, however – like a predator that plays with its food, a toxic person gains pleasure from hurting you and being able to get away with it. After all, it’s just a joke, right?

Wrong. It’s a way to gaslight you into thinking their abuse is a joke – a way to divert from their cruelty and onto your perceived sensitivity. It is important that when this happens, you stand up for yourself and make it clear that you won’t tolerate this type of behavior.

Calling out manipulative people on their covert put-downs may result in further gaslighting from the abuser but maintain your stance that their behavior is not okay and end the interaction immediately if you have to.

18. Condescending sarcasm and patronizing tone.

Belittling and degrading a person is a toxic person’s forte and their tone of voice is only one tool in their toolbox. Sarcasm can be a fun mode of communication when both parties are engaged, but narcissists use it chronically as a way to manipulate you and degrade you. If you in any way react to it, you must be “too sensitive.”

Forget that the toxic person constantly has temper tantrums every time their big bad ego is faced with realistic feedback – the victim is the hypersensitive one, apparently.

.. So long as you’re treated like a child and constantly challenged for expressing yourself, you’ll start to develop a sense of hypervigilance about voicing your thoughts and opinions without reprimand. This self-censorship enables the abuser to put in less work in silencing you, because you begin to silence yourself.

19. Shaming.

“You should be ashamed of yourself” is a favorite saying of toxic people. Though it can be used by someone who is non-toxic, in the realm of the narcissist or sociopath, shaming is an effective method that targets any behavior or belief that might challenge a toxic person’s power. It can also be used to destroy and whittle away at a victim’s self-esteem: if a victim dares to be proud of something, shaming the victim for that specific trait, quality or accomplishment can serve to diminish their sense of self and stifle any pride they may have.

.. Malignant narcissists, sociopaths and psychopaths enjoy using your own wounds against you – so they will even shame you about any abuse or injustice you’ve suffered in your lifetime as a way to retraumatize you. Were you a childhood abuse survivor? A malignant narcissist or sociopath will claim that you must’ve done something to deserve it, or brag about their own happy childhood as a way to make you feel deficient and unworthy.

What better way to injure you, after all, than to pick at the original wound? As surgeons of madness, they seek to exacerbate wounds, not help heal them.

If you suspect you’re dealing with a toxic person, avoid revealing any of your vulnerabilities or past traumas. Until they’ve proven their character to you, there is no point disclosing information that could be potentially used against you.

20. Control.

Most importantly, toxic abusers love to maintain control in whatever way they can. They isolate you, maintain control over your finances and social networks, and micromanage every facet of your life. Yet the most powerful mechanism they have for control is toying with your emotions.

That’s why abusive narcissists and sociopaths manufacture situations of conflict out of thin air to keep you feeling off center and off balanced. That’s why they chronically engage in disagreements about irrelevant things and rage over perceived slights. That’s why they emotionally withdraw, only to re-idealize you once they start to lose control. That’s why they vacillate between their false self and their true self, so you never get a sense of psychological safety or certainty about who your partner truly is.

Why They Listen to Jordan Peterson

But to explain Rule seven, Peterson goes back to the story of Cain and Abel in Genesis. The brothers are commanded to sacrifice a portion of their labor to God; Peterson argues that this represents humanity’s real historical discovery that present sacrifice leads to future reward. And when God is unhappy with Cain’s sacrifice, Cain grows jealous of his more successful brother and kills him — an archetypal example, in Peterson’s view, of how our own inadequacies lead to resentment that causes us to strike out at others.

.. Peterson has flourished on YouTube because he is an excellent lecturer: In speech, his tendency to pursue interesting digressions seems natural, his emotional authenticity is contagious, and he has a personal charisma that can lend seemingly anodyne bits of advice (don’t lie, clean your room) the authority of divine injunctions.

..  a favorite theme of Peterson’s is the “dominance hierarchy,” or the stratified social arrangement in which we all inevitably live. He has a riff, reproduced in chapter one, about how hierarchy emerged way back in our phylogenetic tree.

.. Part of what Peterson is saying is that we have to understand our own actions and motivations in the context of our existence within the dominance hierarchy; part of it — and this is where he sometimes gets himself into trouble — is to kick at the left for a supposedly naïve, egalitarian social constructivism.

This is one of those arguments of Peterson’s that critics tend to ridicule — he “justifies existing structures of social dominance by deferring to the hard-wiring of ancient crustaceans,” in the words of John Semley. Yet Peterson’s point is simply, inarguably true. Nonhuman primates have hierarchies, birds have hierarchies, revolutionary egalitarian societies have hierarchies; hierarchy isn’t going away. The real political questions are, which hierarchies are legitimate and fair?

.. he gets some big things right that others insist on getting wrong. (For instance, though social-justice ideology isn’t leading to the gulag, its worst forms have an obvious family relation to communism, complete with internal purges and hostility to dissent.) He is a specialist in baroque arguments for moral intuitions that often lack articulate public defenders.

.. Peterson’s basic points are that life is hard, you will suffer, and in order to handle that suffering, you will have to be prepared. Preparing means taking responsibility for yourself. That’s hard, too, so you may try to avoid it. You may use all manner of evasions and rationalizations to convince yourself that things will sort themselves out on their own, or that others will bail you out, or that if they don’t, it’s their fault and not yours. But that’s a lie. So stop lying. Accept responsibility for your fate. It’s a harsh line of thought. It’s also good practical advice.

.. Some will dismiss Peterson’s personal-responsibility gospel as “bootstrapping pablum,” a way of deflecting attention from structural and political problems by throwing everything back onto the individual.

.. Peterson inveighs against attempts to change the world as, essentially, a way for people to distract themselves from the much harder work of changing themselves. “Don’t reorganize the state,” he writes, “until you have ordered your own experience. Have some humility. If you cannot bring peace to your household, how dare you try to rule a city?” This is obviously a limited social philosophy — even if your goal is to promote individual flourishing, some political arrangements do so more effectively than others, as Peterson’s own strident anti-communism implicitly recognizes. But as a personal habit of mind, it’s worth remembering that you are just one dumb person among millions who is unlikely to have the final answers for anything.

..  Shouldn’t everybody already know that they need to be responsible? But Peterson has become a celebrity by telling young people to get their act together, which suggests that there are a lot of them who need to hear it. In a society that tends to eschew limits and presents an illusion of infinite choice, he offers a sense of direction, order, and authority — the “antidote to chaos” promised in the title of his book — that many frankly lack. It’s religion for atheists; Protestant Christianity remixed for the age of YouTube and Reddit. And as Peterson’s wild popularity shows, there are plenty of people out there looking for a prophet.

The Jordan Peterson Demographic Isn’t Going Away

the glib elite consensus is that because American men are born with a head start, dominate the upper ranks of the country’s major institutions, and don’t face any particular challenges, life should be easy for us. Do the men who dropped out of high school need to be “convinced” that this isn’t true? What about the men whose friends are suffering from drug addiction, or who are addicted themselves? The men with no job prospects, no social capital, and no hope of finding a life partner? When Carlson pointed out, correctly, in the first entry of the series that American men are increasingly dropping out of school, addicted to drugs, falling out of the job market, committing crimes, and killing themselves, it wasn’t an exercise in persuasion. Carlson’s target audience doesn’t need him to “convince” them that their lives have gone awry; they know it already.

.. What Carlson was actually doing in “Men in America,” which concluded last week, was offering his version of an explanation of why conditions are dreadful for so many American men. He blamed a combination of

immigration,

automation,

second-wave feminism,

the vilification of traditional masculinity, and

certain ill-advised government programs

.. For whether or not he’s right about the reasons why men are facing hard times, Carlson is surely right that they are. Meanwhile, his critics, in a representative stand-in for polite progressive opinion, were content to mock or deny the existence of this state of affairs rather than take a stab at offering an alternative explanation for its causes.

.. Elliot Kaufman calls the Jordan Peterson demographic: men in their late teens, twenties, and early thirties who are frustrated with the way their lives are going, often for good reason, and eager for someone to recognize their plight and offer a way out

.. the Peterson phenomenon; the writer Park MacDougald describes his message thus:

Life is hard, you will suffer, and in order to handle that suffering, you will have to be prepared. Preparing means taking responsibility for yourself. That’s hard, too, so you may try to avoid it. You may use all manner of evasions and rationalizations to convince yourself that things will sort themselves out on their own, or that others will bail you out, or that if they don’t, it’s their fault and not yours. But that’s a lie. So stop lying. Accept responsibility for your fate.

..  “Peterson has become a celebrity by telling young people to get their act together, which suggests that there are a lot of them who need to hear it.”

.. one of Peterson’s virtues is that he appeals to men who have fallen out of society — those “not in education, employment, or training” — who might otherwise wind up in fringe movements.

.. Angela Nagle who, in her book about the Internet culture wars, posited a connection between the “growing celibacy among a large male population,” the “anxiety and anger about their low-ranking status in the hierarchy” that such persistent sexual frustration engenders, and the mushrooming of the so-called alt-right in 2016.

.. Peterson appeals to the same folks, but scorns the identitarian movement that has captured many of them.

..  to the extent that Peterson’s rise has drained support for cranks, there’s a strong case that in consequentialist terms it has been a good thing.

.. And, as the dismissive criticisms of Peterson and Carlson show, the Left has little on offer for young men save for a choice between self-abnegation and enduring slurs about sins of the past. Peterson is on to something: They could use a sustained dose of the insights they used to get from tough-minded teachers, coaches, clerics, professors, or drill sergeants. Many of the institutions represented by those stalwart role models, however, have decayed.

.. nobody should be blamed for feeling ambivalent that Fox News’ most cynical host is chief among them. Carlson’s career has been an exercise in switching convictions. His decision to pivot toward Peterson is intended to grow his rapt audience, not promote his sincerely held beliefs. He’s a shrewd actor and savvy businessman, not a responsible thinker.

.. Rather than grousing that the wrong people are reaching out to this demographic, it would be more productive to think honestly about why the demographic exists at all.