While social media and social norms tell us that big cities are the place to be, there’s a case to be made for post-industrial mid-sized cities across the United States. These are known as Prospect Cities and they’re giving millennials a great place to launch almost any career. They’re cheaper, close enough to the big city, and facing serious social challenges that millennials especially can help solve. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx