How I Tricked My Brain To Like Doing Hard Things (dopamine detox)

You probably don’t have a problem playing video games or browsing social media on your phone. In fact I have no doubt you could sit in front of a screen and do both of those activities for 2 hours, or even longer without breaking your concentration.
But what about half an hour of studying? That might be too hard.
How about working on your side business for another hour? Doesn’t sound too appealing.

Even though you logically know that studying, exercising, building a business or something equally productive, will bring you more benefits in the long run, you still prefer watching TV, playing video games and scrolling through social media.

One might argue that it’s obvious why.
One activity is easy and doesn’t require much effort, while the other activity is difficult and it requires you to apply yourself.

But some people seem to have no problem studying, exercising, or working on their side projects, regularly.

Which begs the question: Why are some people more motivated to tackle difficult things?
And is there a way to make doing difficult things, easy?

References:

https://www.psychologytoday.com/intl/…

https://www.ncbi.nlm.nih.gov/pmc/arti…

https://www.cell.com/cell/fulltext/00…

https://www.centersite.net/poc/view_d…

Facebook Co-Founder Chris Hughes Says Company Should Be Broken Up

In a nearly 6,000 word opinion essay published online Thursday in the New York Times, Mr. Hughes said the Facebook chief executive has gained power that is both “unprecedented and un-American.”

.. In 2017, Sean Parker, Facebook’s founding president, told Axios that the platform was designed around social validation.

Chamath Palihapitiya, the company’s former vice president of growth, took a harsher tone in a talk at Stanford University, saying “short-term, dopamine-driven feedback loops that we have created are destroying how society works.” He later softened his comments after being rebuked by Facebook.

.. In his essay, Mr. Hughes said he hasn’t seen Mr. Zuckerberg in person in nearly two years. He said his former Harvard classmate is a “good, kind person” whom the U.S. government needs to hold more accountable for the immense power Facebook wields.

“For too long, lawmakers have marveled at Facebook’s explosive growth and overlooked their responsibility to ensure that Americans are protected and markets are competitive,” Mr. Hughes wrote.

The real problem with Facebook is not a data leak

The little networking site is now a business colossus that’s affecting our minds and our relationships.

“Every publisher knows that, at best, they are sharecroppers on Facebook’s massive industrial farm.”

.. Indeed, Facebook has come to look a lot like the agricultural giants that control much of what we eat in this country. Recent documentaries have revealed the way “King Corn” or “Big Sugar” influences our eating habits, with little to no pushback or oversight.

.. Some former Facebook employees allege that “the platform’s features were consciously engineered to induce a dopamine hit to keep people hooked.” Author and professor Adam Alter compares these new technologies and smart devices to slot machines and other addictive substances in terms of their impact on our minds and physical well-being — as well as on our inability to turn away.

2017 Was Bad for Facebook. 2018 Will Be Worse.

The tech giant’s carefree years of unregulated, untaxed growth are coming to an end.

Facebook is projected to boost sales by 46 percent and double net income, but make no mistake: It had a terrible year. Despite its financial performance, the social media giant is facing a reckoning in 2018 as regulators close in on several fronts.

The main issue cuts to the core of the company itself: Rather than “building global community,” as founder Mark Zuckerberg sees Facebook’s mission, it is “ripping apart the social fabric.”

Those are the words of Chamath Palihapitiya, the company’s former vice president of user growth. He doesn’t allow his kids to use Facebook because he doesn’t want them to become slaves to “short-term, dopamine-driven feedback loops.”

Palihapitya’s criticism echoes that of Facebook’s first president, Sean Parker: “It literally changes your relationship with society, with each other … God only knows what it’s doing to our children’s brains.”

.. Facebook, like Google, books almost all its non-U.S. revenue in Ireland with its low corporate tax rate — and pays most of it to a tax haven for the use of intellectual property rights. The practice resulted in a 10.1 percent effective tax rate for Facebook in the third quarter of 2017.

.. On Tuesday, Facebook announced that it will start booking revenue from large ad sales in the countries they occur, not Ireland.