20-Somethings Embrace Clean Living

Young adults seeking control in uncertain times find their fun in knitting, meditation, vegetables

They drink less alcohol, eat more vegetables, cut back on meat, meditate often, enjoy knitting and make their own pour-over coffee. Meet the “clean lifers,” the young adults who revel in dodging the indulgences of their elders.

.. Many young adults, having grown up during the recession, pursue healthful living as a way to find balance amid the global uncertainty that continues today.

.. So-called clean lifers, typically educated 20- to 29-year-olds, pursue healthy living as a way of asserting control and finding comfort in an unstable world

.. “They feel they can make a difference, and this influences their spending choices,”

.. “This means more saying no: no to alcohol; no to unhealthy habits; no to animal-based products and, increasingly, no to unmeasured or uninformed spending.”

..  In the past people ages 35 to 50 were the biggest users of Calm.com Inc.’s meditation app, but recently those in their 20s have matched them in numbers.

.. “This age group is influenced by their peers, especially on social media, and within that there’s this echo chamber continuously talking about meditation, mindfulness and healthy living,”

.. “Talking about how drunk you got the night before used to be a badge of honor, but this new generation would roll their eyes at that.”

.. Ms. Brown isn’t a vegetarian, but says she likes having the option and lately has asked friends for vegan cookbook recommendations. She visits farmers markets about twice a month for produce and regularly makes her own peanut butter. “It’s nothing too special, but it has less sugar and it tastes a little fresher,” she says.

.. Consumers aged 18 to 34 increased their annual per capita consumption of vegetables by 7% last year over the year before, according to market research firm NPD Group. Meanwhile consumers aged 55 to 64 decreased their vegetable consumption by 13% over the same period.
.. Young adults are in particular need because many of their parents didn’t cook meals from scratch, Mr. Ediger says. “They might not have learned recipes or how to follow recipes.”
.. Young adults now use pour-over coffeemakers at twice the rate of the general population and are replacing their electric-drip machines with the simple porcelain devices
.. “There’s nothing more minimalist than a pour-over cone on top of a cup with a filter and coffee and pure water poured on top of it,” he says. “It’s a very Zen-like, ritualistic process.”
.. Young knitters and crocheters, ages 18 to 34, are learning the craft at about twice the rate of those aged 35 to 54
..  Most yarn crafters say it gives them a sense of accomplishment and helps them cope with stress, she says.
.. Young adults seeking to balance indulgence with portion control helped drive sales of Chicago Metallic’s Slice Solutions brownie pan set, which includes dividers to create 18 brownies.
.. “Millennials and Gen Zers have a much greater sense of balance, they’re less guilty about indulgences because they’re better to their bodies every day,” says Mr. Mirabile. “With boomers, we didn’t start working out until things started falling apart.”
.. When hanging out with friends, Ms. Desai prefers doing an activity, and has hung her completed artwork in her home. “There’s a sense of accomplishment when you have a good time and you complete something,”
Comments:
.. Reluctant millennial here. Some of this behavior, as commenters pointed out, is virtue signaling, and I have to roll my eyes at transparently hipster activities like yoga and urban knitting, but other than that, much of this seems healthy and indicative of people who are a lot more conscientious about their lifestyle. Some of this is a reaction to the shallowness of the smartphone-addicted lifestyle.

But it’s also a reaction to the Boomer generation, which for the most part is terribly unhealthy (and set an awful example for their progeny.) My parents are both in good shape, but they’re outliers who barely qualify for the Boomer label, anyway (being a teenager at some point in the 60s is a prerequisite.) Growing up around obese, leather-skinned Boomers who make lots of bad decisions (and threw their offspring under the Debt Bus) has a way of motivating young people toward a better lifestyle.

.. I’m trying to understand why this is news. Didn’t we BabyBoomers:Start the health and fitness trends that have morphed into today’s  yoga, cross fit, etc.?

Shop at Whole Foods and Trader Joes before they omnipresent?

Cook from the vegetarian Moosewood Cookbook?

Eat at Greens and other vegan restaurants 25 years ago?

Say no to smoking, on airplanes, restaurants and in the workplace, so that non-smoking is now the norm rather than the exception?

Macrame, grow our own spices, make our own granola, bake our own bread?

Maybe  I’m indulging in self-protection of my own generation…but then again, I think not.

 

.. You know, back around the mid-60’s we had a group of young people who were going to ‘change the world’, they protested the Vietnam war, advocated lots of free sex,  along with all the other hippie nonsense of the day.  Those people are now running many of our universities and businesses.  Didn’t work out that great for the rest of us, nor will these twits be of much benefit.

Wonder how they feel about the legalization of weed and other drugs?

.. Like every post-WWII generation in America, they think they know better than their parent’s generation. The truth is they are just as self-absorbed. One day they will mature and wake-up to how the world works and how individually insignificant they are. Meanwhile the world marches on. They are 21st century yuppies, except they can’t write well, nor read cursive handwriting. But just like Boomers, Xers, etc., they lack a sense of humbleness and respect for older generations. Let’s just call them the “Namaste-generation.” It’s more colorful than “Millennials.”
.. Consuming less, perhaps, but every bit as self-absorbed as Millennials and Boomers.

What So Many People Don’t Get About the U.S. Working Class

What’s driving it is the class culture gap.

One little-known element of that gap is that the white working class (WWC) resents professionals but admires the rich. Class migrants (white-collar professionals born to blue-collar families) report that “professional people were generally suspect” and that managers are college kids “who don’t know shit about how to do anything but are full of ideas about how I have to do my job,”

.. Barbara Ehrenreich recalled in 1990 that her blue-collar dad “could not say the word doctor without the virtual prefix quack. Lawyers were shysters…and professors were without exception phonies.” Annette Lareaufound tremendous resentment against teachers, who were perceived as condescending and unhelpful.

.. Why the difference? For one thing, most blue-collar workers have little direct contact with the rich outside of Lifestyles of the Rich and Famous. But professionals order them around every day.

.. “The main thing is to be independent and give your own orders and not have to take them from anybody else,” a machine operator told Lamont. Owning one’s own business — that’s the goal. That’s another part of Trump’s appeal.

.. Trump’s blunt talk taps into another blue-collar value: straight talk. “Directness is a working-class norm,”

.. “If you have a problem with me, come talk to me. If you have a way you want something done, come talk to me. I don’t like people who play these two-faced games.” Straight talk is seen as requiring manly courage, not being “a total wuss and a wimp,”

.. Trump promises a world free of political correctness and a return to an earlier era, when men were men and women knew their place. It’s comfort food for high-school-educated guys who could have been my father-in-law if they’d been born 30 years earlier. Today they feel like losers — or did until they met Trump.

.. Many still measure masculinity by the size of a paycheck.

.. For many blue-collar men, all they’re asking for is basic human dignity (male varietal). Trump promises to deliver it.

.. The Democrats’ solution? Last week the New York Times published an article advising men with high-school educations to take pink-collar jobs.

.. WWC women voted for Trump over Clinton by a whopping 28-point margin — 62% to 34%. If they’d split 50-50, she would have won.

.. Obama sold Obamacare by pointing out that it delivered health care to 20 million people? Just another program that taxed the middle class to help the poor, said the WWC

.. Means-tested programs that help the poor but exclude the middle may keep costs and tax rates lower, but they are a recipe for class conflict. Example: 28.3% of poor families receive child-care subsidies, which are largely nonexistent for the middle class.

.. they lived a life of rigorous thrift and self-discipline.

.. Vance’s book passes harsh judgment on his hard-living relatives, which is not uncommon among settled families who kept their nose clean through sheer force of will. This is a second source of resentment against the poor.

.. I fully understand why transgender bathrooms are important, but I also understand why progressives’ obsession with prioritizing cultural issues infuriates many Americans whose chief concerns are economic.

.. Massive funding is needed for community college programs linked with local businesses to train workers for well-paying new economy jobs. Clinton mentioned this approach, along with 600,000 other policy suggestions. She did not stress it.

.. Being in the police is one of the few good jobs open to Americans without a college education.

.. although race- and sex-based insults are no longer acceptable in polite society, class-based insults still are.

.. If we don’t take steps to bridge the class culture gap, when Trump proves unable to bring steel back to Youngstown, Ohio, the consequences could turn dangerous.

I Spent 5 Years with Some of Trump’s Biggest Fans. Here’s What They Won’t Tell You.

The deep story of the right goes like this:

You are patiently standing in the middle of a long line stretching toward the horizon, where the American Dream awaits. But as you wait, you see people cutting in line ahead of you. Many of these line-cutters are black—beneficiaries of affirmative action or welfare. Some are career-driven women pushing into jobs they never had before. Then you see immigrants, Mexicans, Somalis, the Syrian refugees yet to come. As you wait in this unmoving line, you’re being asked to feel sorry for them all. You have a good heart. But who is deciding who you should feel compassion for? Then you see President Barack Hussein Obama waving the line-cutters forward. He’s on their side. In fact, isn’t he a line-cutter too? How did this fatherless black guy pay for Harvard? As you wait your turn, Obama is using the money in your pocket to help the line-cutters. He and his liberal backers have removed the shame from taking. The government has become an instrument for redistributing your money to the undeserving. It’s not your government anymore; it’s theirs.

The deep story reflects pain; you’ve done everything right and you’re still slipping back. It focuses blame on an ill-intentioned government. And it points to rescue: The tea party for some, and Donald Trump for others.

.. Many, however, had been poor as children and felt their rise to have been an uncertain one.

.. “We have our American Dream, but we could lose it all tomorrow.”

.. Affirmative-Action blacks, immigrants, refugees seemed to so routinely receive sympathy and government help. She, too, had sympathy for many, but, as she saw it, a liberal sympathy machine had been set on automatic, disregarding the giving capacity of families like hers.

.. And, as older white Christians, they were acutely aware of their demographic decline. “You can’t say ‘merry Christmas,’ you have to say ‘happy holidays,'” one person said. “People aren’t clean living anymore.

.. They also felt disrespected for holding their values: “You’re a weak woman if you don’t believe that women should, you know, just elbow your way through society. You’re not in the ‘in’ crowd if you’re not a liberal. You’re an old-fashioned old fogey, small thinking, small town, gun loving, religious,” said a minister’s wife. “The media tries to make the tea party look like bigots, homophobic; it’s not.” They resented all labels “the liberals” had for them, especially “backward” or “ignorant Southerners” or, worse, “rednecks.”

.. Their Facebook pages then filled with news coverage of liberals beating up fans at Trump rallies and Fox News coverage of white policemen shot by black men.

.. age had also become a source of humiliation. One white evangelical tea party supporter in his early 60s had lost a good job as a sales manager with a telecommunications company when it merged with another. He took the shock bravely. But when he tried to get rehired, it was terrible.

.. Age brought no dignity. Nor had the privilege linked to being white and male trickled down to him.

.. Those more in the middle class, such as Sharon, wanted to halt the “line-cutters” by slashing government giveaways. Those in the working class, such as her Aflac clients, were drawn to the idea of hanging on to government services but limiting access to them.

.. with all the changes, the one thing America needed, she felt, was a steady set of values that rewarded the good and punished the bad.

.. If you rose up in business, you took others with you, and this would be a point of pride. There was nothing wrong with having; if you had, you gave. But if you took—if you took from the government—you should be ashamed.

.. The rich deserve honor as makers and givers and should be rewarded with the proud fruits of their earnings, on which taxes should be drastically cut. Such cuts would require an end to many government benefits that were supporting the likes of Sharon’s trailer park renters. For her, the deep story ended there, with welfare cuts.

.. They want someone that’s macho, that can chew tobacco and shoot the guns—that type of manly man.”

.. Many blue-collar white men now face the same grim economic fate long endured by blacks. With jobs lost to automation or offshored to China, they have less security, lower wages, reduced benefits, more erratic work, and fewer jobs with full-time hours than before.

.. He compares the top 20 percent of them—those who have at least a bachelor’s degree and are employed as managers or professionals—with the bottom 30 percent,

.. But is sleeping longer and watching television a loss of morals, or a loss of morale? A recent study shows a steep rise in deaths of middle-aged working-class whites—much of it due to drug and alcohol abuse and suicide. These are not signs of abandoned values, but of lost hope. Many are in mourning and see rescue in the phrase “Great Again.”

.. He has shamed virtually every line-cutting group in the Deep Story—women, people of color,the disabled, immigrants, refugees. But he’s hardly uttered a single bad word about unemployment insurance, food stamps, or Medicaid, or what the tea party calls “big government handouts,” for anyone—including blue-collar white men.

.. Not only does he speak to the white working class’ grievances; as they see it, he has finally stopped their story from being politically suppressed. We may never know if Trump has done this intentionally or instinctively, but in any case he’s created a movement much like the anti-immigrant but pro-welfare-state right-wing populism on the rise in Europe. For these are all based on variations of the same Deep Story of personal protectionism.