Democrats didn’t lose for lack of political talent, campaign financing and organization or enthusiasm among their base. They lost because of their brand.
.. Democrats may think the brand is all about diversity, inclusion and fairness. But for millions of Americans, the brand is also about contempt — intellectual contempt of the kind Nimzowitsch exuded for his opponent
.. Contemporary liberalism now expresses itself chiefly in the language of self-affirmation and moral censure: of being the party of the higher-minded; of affixing the suffix “phobe” to millions of people who don’t appreciate being described as bigots.
.. It’s why a political strategy by Democrats that seeks to turn every local race into a referendum on Trump is likely to fail.
.. One temptation Democrats would be smart to avoid is to see Ossoff’s loss as evidence that the party needs to move further left, on the theory that not enough of the base showed up to vote.
.. And nominating more progressive candidates isn’t likely to solve the contempt problem, at least with voters not yet in sync with progressive orthodoxies on coal, guns or gender-neutral bathrooms.
.. Speaking of the 42nd president, many are the charges that can be laid at his feet, but contempt for half of all Americans was never one of them.