One Candidate to Rule Them All: Jeb Bush’s Key to GOP Victory

Encourage the fragmentation of conservatives. Hope that candidates like Ben Carson can continue to siphon off a significant share of the vote without really coming close to the nomination

.. George W. Bush quickly raised more money than his rivals. He wooed conservative intellectuals and policy wonks. And he married the evangelical vote to the Republican establishment. By getting the Christian right in his corner early, he made it impossible for Steve Forbes or someone else to effectively challenge him from the right.

.. Jeb Bush is going to have to run more like Romney. He will have to win a war of attrition against candidates with less money, organization, experience, polish and poise.