Cruz strategist: Trump has a math problem
Jeff Roe, Ted Cruz’s campaign manager, tells ‘Off Message’ that Trump’s allergy to analytics could be fatal.
Media share is the top predictor of electoral success.
Ted Cruz won Iowa but was third after Iowa, behind Rubio and Ben Carson.
We felt if we got him “heads up” we could win.
Fox only showed 7 minutes out of 13 minutes Iowa speech. Then switched to map showing how Trump could win.
When its raining soup, put a bowl on your head: my grandfather.
Romney had 2 segments. Obama had 9. We had thousands of segments. (49-51 min)