When a Pandemic Meets a Personality Cult

The Trump team confirms all of our worst fears.

So, here’s the response of the Trump team and its allies to the coronavirus, at least so far: It’s actually good for America. Also, it’s a hoax perpetrated by the news media and the Democrats. Besides, it’s no big deal, and people should buy stocks. Anyway, we’ll get it all under control under the leadership of a man who doesn’t believe in science.

From the day Donald Trump was elected, some of us worried how his administration would deal with a crisis not of its own making. Remarkably, we’ve gone three years without finding out: Until now, every serious problem facing the Trump administration, from trade wars to confrontation with Iran, has been self-created. But the coronavirus is looking as if it might be the test we’ve been fearing.

And the results aren’t looking good.

The story of the Trump pandemic response actually began several years ago.

  • Almost as soon as he took office, Trump began cutting funding for the Centers for Disease Control and Prevention, leading in turn to an 80 percent cut in the resources the agency devotes to global disease outbreaks.
  • Trump also shut down the entire global-health-security unit of the National Security Council.

Experts warned that these moves were exposing America to severe risks. “We’ll leave the field open to microbes,” declared Tom Frieden, a much-admired former head of the C.D.C., more than two years ago. But the Trump administration has a preconceived notion about where national security threats come from — basically, scary brown people — and is hostile to science in general. So we entered the current crisis in an already weakened condition.

And the microbes came.

The first reaction of the Trumpers was to see the coronavirus as a Chinese problem — and to see whatever is bad for China as being good for us. Wilbur Ross, the commerce secretary, cheered it on as a development that would “accelerate the return of jobs to North America.

The story changed once it became clear that the virus was spreading well beyond China. At that point it became a hoax perpetrated by the news mediaRush Limbaugh weighed in: “It looks like the coronavirus is being weaponized as yet another element to bring down Donald Trump. Now, I want to tell you the truth about the coronavirus. … The coronavirus is the common cold, folks.”

Limbaugh was, you may not be surprised to hear, projecting. Back in 2014 right-wing politicians and media did indeed try to politically weaponize a disease outbreak, the Ebola virus, with Trump himself responsible for more than 100 tweets denouncing the Obama administration’s response (which was actually competent and effective).

And in case you’re wondering, no, the coronavirus isn’t like the common cold. In fact, early indications are that the virus may be as lethal as the 1918 Spanish Flu, which killed as many as 50 million people.

Financial markets evidently don’t agree that the virus is a hoax; by Thursday afternoon the Dow was off more than 3,000 points since last week. Falling markets appear to worry the administration more than the prospect of, you know, people dying. So Larry Kudlow, the administration’s top economist, made a point of declaring that the virus was “contained” — contradicting the C.D.C. — and suggested that Americans buy stocks. The market continued to drop.

At that point the administration appears to have finally realized that it might need to do something beyond insisting that things were great. But according to The Washington Post’s Greg Sargent and Paul Waldman, it initially proposed paying for a virus response by cutting aid to the poor — specifically, low-income heating subsidies. Cruelty in all things.

On Wednesday Trump held a news conference on the virus, much of it devoted to incoherent jabs at Democrats and the media. He did, however, announce the leader of the government response to the threat. Instead of putting a health care professional in charge, however, he handed the job to Vice President Mike Pence, who has an interesting relationship with both health policy and science.

Early in his political career, Pence staked out a distinctive position on public health, declaring that smoking doesn’t kill people. He has also repeatedly insisted that evolution is just a theory. As governor of Indiana, he blocked a needle exchange program that could have prevented a significant H.I.V. outbreak, calling for prayer instead.

And now, according to The Times, government scientists will need to get Pence’s approval before making public statements about the coronavirus.

So the Trumpian response to crisis is completely self-centered, entirely focused on making Trump look good rather than protecting America. If the facts don’t make Trump look good, he and his allies attack the messengers, blaming the news media and the Democrats — while trying to prevent scientists from keeping us informed. And in choosing people to deal with a real crisis, Trump prizes loyalty rather than competence.

Maybe Trump — and America — will be lucky, and this won’t be as bad as it might be. But anyone feeling confident right now isn’t paying attention.

Rush Limbaugh in His Own Words

A collection of comments from the latest recipient of the Presidential Medal of Freedom.

During his third State of the Union address on Tuesday, President Trump presented the country’s highest civilian honor, the Presidential Medal of Freedom, to the longtime conservative commentator Rush Limbaugh, who recently announced he has late-stage lung cancer. Past recipients of the award include Elie Wiesel, Rosa Parks and Mother Teresa. Mr. Trump told Mr. Limbaugh he was being recognized for “the millions of people a day that you speak to and that you inspire.” Millions more have perhaps never listened to his popular radio program. For those who haven’t, here is a selection of his comments on various issues:

Lettering by Lynne Yun

Rush Limbaugh: We Really Should Thank Smokers

RUSH: Here’s Maria in Davis, California. Davis, California. Boy, some of the most interesting days of my life have been spent in Davis, California. University of Davis, right down the road from Sacramento. How you doing, Maria?

CALLER: I’m fine. I have a question for you.

RUSH: Sure.

CALLER: Earlier you were saying about smoking, that people ought to be thankful that there are smokers, because the money gotten from smoking helps to fund all these child programs and everything? But that’s like saying I’m glad that there’s bumper accidents because then auto mechanics would still have jobs and it improves the economy. Or knives. It’s a good thing that people cut themselves because that’s good for the bandage industry. That’s just my opinion.

RUSH: Well, now, wait. Hold it, hold it just a second. I’m sure the hospital industry would agree with you that they support knives, there wouldn’t be scalpels without knives.

CALLER: No. They’re not doing it on purpose, now. Wait a minute. People in hospitals that are —

RUSH: Hey, you need bandages.

CALLER: You’re doing that to cure somebody. They’re not doing that to hurt anybody.


RUSH: Well, smokers aren’t killing anybody.

CALLER: Except themselves.

RUSH: Yeah, but how long does it take?

CALLER: If you’re in an environment where somebody smokes, you can get secondhand disease from —

RUSH: No.

CALLER: — secondhand smoke.

RUSH: No. You can’t. That is a myth. That has been disproven at the World Health Organization and the report was suppressed. There is no fatality whatsoever. There’s no even major sickness component associated with secondhand smoke. It may irritate you, and you may not like it, but it will not make you sick, and it will not kill you.

CALLER: Okay.

RUSH: Firsthand smoke takes 50 years to kill people, if it does. Not everybody that smokes gets cancer. Now, it’s true that everybody who smokes dies, but so does everyone who eats carrots.

CALLER: Yeah, but people in the hospital with scalpels are not doing it to hurt anybody. I mean, when you pick up a cigarette and you’re smoking, you’re kind of doing it because you have some kind of —

RUSH: Right.

CALLER: — psychological need.

RUSH: You know, I was cutting a steak one day for lunch in Sacramento, in fact, and I missed and I hit my finger. I didn’t do it on purpose, but I’m damn glad there were bandages. Maria, here’s the point. Here’s the point. You are having a knee-jerk reaction, and I’m glad you called. I’m glad you called, because you’re giving me an opportunity to explain this thing further.

CALLER: Okay.

RUSH: In our country, for the longest time, we have created a hatred for people who smoke. Some people actively despise them and hate them. We have not banned the product. We continue to sell the product, and we profit from the product. We fund children’s health care programs with the tax revenue from the sale of tobacco products. If tobacco is so deadly, if it is so bad, why does our government permit it to be sold? And the answer is —

CALLER: We tax everything. We tax everything in the United States. Everything is taxed. You’re making money from everything here.

RUSH: I’m telling you, there ought to be some measure of appreciation for people who buy tobacco products, despite the forces arrayed against them, It’s getting harder and harder to use tobacco products, unless you want to call marijuana tobacco, and you can do that anywhere, for the most part. But the fact of the matter is they have to endure a lot, the public hates them, they’re despised, they can’t smoke in places of comfort anymore, can’t even smoke outside in a park! And yet their actions and their taxes and their purchases are funding children’s health care programs. I’m just saying there ought to be a little appreciation shown for them, instead of having them hated and reviled. I would like a medal for smoking cigars, is what I’m saying.

CALLER: You could say the same thing about all these people that are drinking soda like Coca-Cola and eating potato chips .

RUSH: What’s wrong with that?

CALLER: And chocolate bars, pretzel, popcorn, everything, all that, all those kinds of foods are kind of harmful. I mean, they say that it’s increasing the obesity in the United States, and everything, but, I mean, people have a right to eat what they want, drink what they want.

RUSH: No, they don’t. That’s the point. The kids in school in Virginia do not. They have to eat the crap that Michelle Obama puts in front of ’em. We don’t have the right. In New York City you can’t buy a Slurpee bigger than 16 ounces. In New York, you can’t eat what you want. This is the point, Maria, this is what’s happening. Every day we’re losing a little of the everyday freedom you just described. Every day, little by little, so much so we don’t even notice it until it reaches a tipping point.

What’s so bad about potato chips, for crying out loud. Look at all the things we demonize. Soda pop, potato chips, look what they’ve made you believe. They’ve got you believing all that stuff kills people. I’ve never seen a death certificate: Cause of death: Frito-Lay. I’ve never seen it. I’ve never seen Cause of death: Tobacco products. Not everybody who smokes gets cancer. The most shocking event in the world is when somebody gets lung cancer and they never smoked, and everybody says, “How the hell did that happen?” Because everybody’s been so persuaded to believe that it’s automatic.

Trump sounds just like a right-wing talk-radio host

Talk radio has President Trump’s back. “Where does it say in the Constitution that if Washington’s establishment doesn’t like the results of a presidential election, they get to do whatever they want to do to overturn them?” asked the broadcast king, Rush Limbaugh, after the House formalized its impeachment inquiry in October. “They have been trying to get rid of Donald Trump under false, lying premises since election night.” Mark Levin claimed that several of the witnesses testifying in the House Intelligence Committee’s impeachment hearings “exposed themselves as part of a cabal.”

To these radio hosts, Trump’s voters are the ones who are really under attack: “He’s a surrogate for their hatred for us,” said Limbaugh. Given this robust defense, it’s not surprising that Trump regularly retweets or quotes hosts like LimbaughLevin and Laura Ingraham.

But there’s more to these apologetics than the fact that right-wing talk radio hosts agree with the president’s views. Trump sounds just like them. Reality TV may have enshrined his celebrity, but Trump’s tone, his concerns and his willingness to shock people are most at home on the radio waves during rush hour.

He calls the House investigation “The Greatest Witch Hunt In American History!” and a “hoax.” He asserts without evidence that House Intelligence Committee Chairman Adam Schiff (D-Calif.) is “a corrupt politician and a criminal” and that Republicans are dealing with “human scum.”

It’s rants like these — which mimic what millions of conservative Americans consume on the airwaves — that have helped Trump build and cement a durable bond with these voters. This relationship might prove to be the president’s political salvation, propelling him not only past impeachment but maybe even to a second term.

When Trump declared his candidacy in 2015, reporters and analysts of all political stripes dismissed him as a sideshow. Not only did he lack political experience, but he kept saying things that politicians just weren’t allowed to say. One astute observer thought otherwise: Limbaugh. He said he and his producer were “laughing ourselves silly” during Trump’s announcement speech, but he also presciently observed: “This is gonna resonate with a lot of people, I guarantee you, and the Drive-Bys” — Limbaugh’s term for mainstream journalists — “are gonna pooh-pooh it. They’re gonna relegate it to the carnival characteristics of the campaign and so forth, but it’s gonna resonate, just like [1992 and 1996 presidential candidate Ross] Perot did.”

How did Limbaugh know that Trump’s message would connect? Maybe because a lot of what the candidate said sounded like his show. The most controversial line in Trump’s campaign announcement speech was his assertion that Mexico was sending the United States “rapists” and others who brought drugs and crime with them. This claim horrified many Americans. But later that summer, after Trump was pushed on the point during the first Republican primary debate, Limbaugh defended himarguing: “You know, they try to dump on Trump, demand proof from him that the Mexican government is knowingly sending rapists, murderers and purse snatchers, and this kind of thing. They are! It’s something I know full well. We’ve had the stories. We’ve done them on this program.” And indeed, he had: For more than a decade, Limbaugh had been railing about “violent criminals” that “countries like Mexico” were “unwilling to take back.” To Limbaugh and his audience, Trump was showing a refreshing willingness to tell uncomfortable truths that Republican politicians shy away from because they are afraid of offending liberal sensibilities or being accused of bigotry.

Stylistically, Trump is far more talk-radio host than buttoned-down politician. For instance, he employs snarky nicknames to rip the mainstream media. While Levin bemoans the “Washington Compost” and “MSLSD,” Trump lashes out at the “Failing New York Times,” “Deface the Nation” and “Very Low Ratings” CNN.

The extreme rhetoric Trump uses, especially on immigration, has long been a staple of talk radio (and other conservative media, like Fox News and Breitbart). During the 2007 debate over bipartisan immigration reform, Limbaugh warned that the Senate bill would “fundamentally, and perhaps permanently, alter American society for the worse.” Fellow talker Michael Savage said then-Senate Republican leader Trent Lott (Miss.) was engaged in “gansterism” after Lott compained about talk-radio hosts.

Seven years later, when Republican House Speaker John Boehner revealed his principles for immigration reform, Limbaugh exploded again. To him, the push to admit immigrants who, he claimed, saw the United States as “no place special” was one more part of the left’s campaign to degrade America. Liberals were teaching young Americans in public schools, he said, “not only not to love the country, but they’re being lied to about how the country was founded, why it was founded, who founded it and what its purpose is.” And now, with immigration reform, Limbaugh fumed, the Republican Party wanted “the end of the country as we know it.” While Ingraham admitted in 2014 that she personally liked Boehner, she, too, declared that what he was doing on immigration was “a nightmare. It is political suicide both for the free market and ultimately for small-government conservatism.”

What enraged hosts and listeners the most was that, instead of going to war to defeat such dangerous ideas, establishment Republicans like Boehner were proposing them and trying to punish the few courageous conservatives who dared to fight back. That’s what happened to Rep. Mark Meadows (R-N.C.) in 2015 when he voted against a procedural rule on a trade bill that would have given President Barack Obama authority to negotiate deals faster. Leadership’s attempt to punish Meadows enraged Levin, who called Boehner a “fool” and a “moron” and demanded: “We need a new Republican Party that’s principled, that’s conservative, that believes in America. Not this crap that goes on inside the Beltway.”

Listening to talk radio, it was clear that many of the people in right-wing audiences wanted this sort of fire from politicians, too. But they had concluded that most Republican politicians were too weak or too interested in currying favor in the clubby world of Washington to adequately battle Democrats. Later that summer, after analysts panned Trump’s performance in the first Republican debate, a Limbaugh caller named Chris epitomized this sentiment, explaining that pundits underestimated the anger of Republicans like him toward their party. These voters felt “almost betrayed.” To Chris, instead of two parties arrayed against each other, “like Republican versus Democrat,” it was “almost like two versions of one party, and the other side is the outsiders that aren’t part of it.”

This belief created fertile ground for Trump: His blunt calls to build a border wall, his willingness to sneer at norms dictating what he couldn’t say or do, and his instinct to punch back at critics thrilled conservatives who had been looking for a pugilistic politician who sounded like their favorite warriors on the airwaves.

And far from becoming more presidential after winning office, Trump has continued to shred norms, sticking to the sort of rhetoric more commonly found on talk radio than in the White House — especially on his Twitter feed. A New York Times analysis last month revealed that between Inauguration Day in 2017 and early this November, Trump had attacked someone or something in 5,889 tweets, while 1,710 tweets promoted conspiracy theories, also common on conservative airwaves. The impeachment inquiry has turned the president’s Twitter feed positively molten: He has labeled Schiff “sick and suggested that the chairman be arrested for treason. He has dubbed Democrats a “disgrace” and questioned their sanity. Like the radio hosts, he has called the impeachment investigation “bulls—,” a “coup” intended to take away people’s “freedoms.” He has demanded that lawmakers such as House Speaker Nancy Pelosi and Sen. Mitt Romney (R-Utah) be impeached (which isn’t constitutionally possible) and even endorsed the theory that his removal might lead to a “Civil War like fracture.”

To Trump’s base, rather than being unpresidential or dangerous, this rhetoric proves he’s a fighter willing to tell inconvenient truths and take on their burden — just as hosts like Limbaugh, Levin and Ingraham have for decades. Listeners believe that their values — such as a belief in traditional nuclear families and gender roles, patriotism, religiosity and economic freedom from government intrusion — which they see as crucial to American greatness, are under attack. And Trump has the power, the megaphone and the willingness to battle back against a cruel and intolerant liberal establishment that increasingly dominates society, no matter the firestorm he creates. As long as he’s doing that, his base isn’t going to let him be destroyed by the forces seeking to cripple the country they love.