Case Against Google May Be Undercut by Rapid Shifts in Tech

“The analogy I like to use is, complaining that Google is lifting its own vertical search engine over other vertical search engines would be like complaining that The New York Times is not carrying The Los Angeles Times’s sports section,” said Danny Sullivan, founder of Search Engine Land, an online publication that tracks the search industry. “You don’t expect The New York Times to carry a rival sports section. But you do expect it to have a sports section. When people go to a search engine, they’re looking to search across everything.”

.. Goldman Sachs recently determined that Google makesthree-quarters of its mobile revenue through advertising on Apple’s devices, and only a small share from Android devices. This gives Apple a huge competitive weapon over Google; if Google were removed as the default search for the iPhone, Google’s mobile revenue could tumble.